Bud Light Seltzer’s New Ugly Sweater Pack Includes Sugar Plum And Egg Nog Flavors

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Once you’re done sipping on Anheuser-Busch's Bud Light Seltzer Fall Flannel pack, you can switch over to more holiday-appropriate sips. The brand has unveiled its new Ugly Sweater Pack that will have even the biggest Scrooge singing along to Christmas carols.

Photo credit: Anheuser-Busch
Photo credit: Anheuser-Busch

Bud Light Seltzer first released an Ugly Sweater Pack in 2020. It consisted of four brand-new flavors, including Apple Crisp, Peppermint Pattie, Gingersnap, and Cranberry. Only one of those varieties is coming back, so we hope you liked the Cranberry flavor, because it’s now a permanent offering. It’ll be joined by the new Sugar Plum, Cherry Cordial, and Seltzer Nog cans.

  • Sugar Plum: Has sweet mixed berry, cranberry, and plum flavors

  • Cherry Cordial: Has cherry and chocolate flavors

  • Seltzer Nog: Has sweet cinnamon and vanilla flavors to mimic the classic eggnog

  • Cranberry: Has a bold berry aroma with a sweet and tart cranberry flavor

“With our core focus on innovation and flavor, Bud Light Seltzer continues to bring ‘The Loudest Flavors’ in the industry with great-tasting products that deliver fans the perfect seltzer for every occasion,” Andy Goeler, vice president of marketing, Bud Light, said in a press release. “After launching our first-ever Ugly Sweater pack last-year to rave reviews, there was never a doubt that we were going to bring it back this year, adding new, festive flavors to help fans make this holiday season even more memorable and fun.”

The limited-edition holiday-inspired variety pack features 12-ounce slim cans that feature an ugly sweater design. You can pick up a 12-pack of the Bud Light Seltzer, which includes three cans of each of the four varieties, nationwide beginning on Nov. 1. The Sugar Plum, Cherry Cordial, Seltzer Nog, and Cranberry beverages each have 100 calories, less than 1 gram of sugar, and 5% ABV, so let the holly jolly sipping begin!

While you’re in the holiday spirit, Bud Light Seltzer is also releasing a line of Ugly Sweater apparel, which includes shirts, hats, sweaters, and more that range from $5 to $60. You can shop the merchandise on ShopBeerGear.com for a limited time.

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