Big Ten announces new media rights deal worth over $7 billion
The Big Ten television rights saga came to an end on Thursday when the conference announced a massive new deal. The deal is worth over $7 billion and expands across a number of major networks.
The Big Ten will be featured across the CBS, NBC, and FOX platforms.
From the Big Ten’s press release:
Big Ten Conference football will dominate Saturdays, beginning in the fall of 2023 on the largest broadcast platforms from morning to night, with FOX at Noon ET, CBS at 3:30 p.m. ET and NBC in Prime Time. With the addition of the University of California, Los Angeles (UCLA) and the University of Southern California (USC) in August 2024, the conference, its student-athletes and member institutions will reach the broadest audience in the country, coast-to-coast, including the top three media markets in the country in New York, Los Angeles and Chicago. The media rights agreements will begin July 1, 2023, and run through the 2029-30 season.
CBS will begin broadcasting Big Ten football in 2023. The networks will combine to host the championship game:
CBS: 2024, 2028
FOX: 2023, 2025, 2027, 2029
NBC: 2026
