The 37 Best Black Friday Shoe Deals and Sneaker Sales You Can Shop Now

·8 min read

For over the past decade, Black Friday has remained the biggest shopping day of the year.

Held annually the Friday after Thanksgiving, Black Friday represents the official countdown to Christmas, Hanukkah and Kwanzaa, when gift giving is in full effect. Retailers entice their customers with big savings to kick off the holiday season.

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This year, the holy grail of shopping days is Friday, Nov. 26, and there will be tons of Black Friday shoe and sneaker deals to take advantage of in 2021.

Is it worth shopping Black Friday shoe and sneaker sales?

In a word, yes. With Black Friday so widespread among retailers, almost all shoe and sneaker companies offer their best deals of the year, similar to Black Friday clothing deals.

It’s the perfect time to replace any of your worn-out, go-to styles, like your best Nike shoes and best Adidas sneakers, as well as to outfit your entire family for the holidays.

Does Mom need some of the most comfortable sneakers for women or would she love some of the best walking shoes for women? Would Dad appreciate a pair of the most comfortable men’s shoes or the best workout shoes for any gym session? What about kicks for the nieces and nephews?

This holiday shopping extravaganza is your chance to get all your holiday shopping done at a fraction of the regular retail price, thanks to the best Black Friday shoes and sneaker deals.

What type of shoes and sneaker deals can I expect to see this Black Friday?

For Black Friday, expect to nab styles at least 20% off, with certain retailers offering up to 80% off select styles.

You’ll find the top men’s walking shoes up to 50% off at Nike, Puma and Footlocker, as well as some of the best tennis women’s tennis shoes and cross-training shoes anywhere from 25% to 80% off at Dick’s Sporting Goods, Amazon and Nordstrom.

In fact, some companies like Nordstrom have already kicked off their deals early, so you can save big now through Black Friday. Keep in mind you won’t want to wait until Nov. 26 to start shopping these deals, as the best items are sure to go first and restocks/new sale products being released on the day aren’t guaranteed.

Deals aren’t limited to sneakers, though there’s no better time to get a jump on those January resolutions. Black Friday is also the perfect opportunity to shop the best loafers for women, slip-resistant men’s work shoes or the best rain boots for women.

Where can I find the best Black Friday shoe deals for 2021?

Thankfully, you don’t have to participate in any in-store stampedes to shop Black Friday.

For shoes in particular, the best deals will be online and include styles in a wider range of sizes than those offered in store — upping your chance of getting the pair you need.

Can’t wait to save big on a fresh pair of sneakers or sleek dress shoes? Below, we’ve highlighted the best Black Friday shoe and sneaker deals on sale early this year.

Top Shoe and Sneaker Deals for Black Friday 2021

Credit: Courtesy of Adidas
Credit: Courtesy of Adidas

Courtesy of Adidas

Adidas ZX 700 HD Shoes

Credit: Courtesy of Amazon
Credit: Courtesy of Amazon

Courtesy of Amazon

Koolaburra by UGG Women's Short Boots

Credit: Courtesy of Macy's
Credit: Courtesy of Macy's

Courtesy of Macy's

INC International Concepts Pom Pom Boxed Slippers

Credit: Courtesy of Nike
Credit: Courtesy of Nike

Courtesy of Nike

Nike Air Zoom SuperRep 2 Sneakers

Credit: Courtesy of Foot Locker
Credit: Courtesy of Foot Locker

Courtesy of Foot Locker

Puma RS-X Men’s Sneaker

& Other Stories Croc Leather Heeled Ankle Boots

Credit: Courtesy of Amazon
Credit: Courtesy of Amazon

Courtesy of Amazon

Franco Sarto Women's Petola Loafer

Credit: Courtesy of Amazon
Credit: Courtesy of Amazon

Courtesy of Amazon

Lucky Brand Marana Flat

Credit: Courtesy of Amazon
Credit: Courtesy of Amazon

Courtesy of Amazon

Reebok Women's HIIT Tr 2.0 Cross Trainer

Credit: Courtesy of Amazon
Credit: Courtesy of Amazon

Courtesy of Amazon

Clarks Layton Band Sneaker

Credit: Courtesy of Toms
Credit: Courtesy of Toms

Courtesy of Toms

Toms Marina Boot

Credit: Courtesy of Zappos
Credit: Courtesy of Zappos

Courtesy of Zappos

Sorel Out 'N About Plus Conquest

Credit: Courtesy of New Balance
Credit: Courtesy of New Balance

Courtesy of New Balance

New Balance Fresh Foam Roav v2

Credit: Courtesy of Nordstrom
Credit: Courtesy of Nordstrom

Courtesy of Nordstrom

Crocs Lined Slipper

Credit: Courtesy of Nordstrom
Credit: Courtesy of Nordstrom

Courtesy of Nordstrom

Cole Haan GrandPro Topspin Sneaker


Get up to 50% off select sneakers and apparel for the whole family on Ends Nov. 27.


Enjoy 25% off on and unlock up to 60% off with code PASSWORD123 at checkout.


Score a range of shoes and apparel for less on, including styles from top brands like Levi’s, Reebok, Calvin Klein and more starting at $13.

Australian Luxe Co.

Nov. 24 through Dec. 2, get 40% off sitewide.

Chinese Laundry

Take 30% off sitewide with code HOLIDAY (some exclusions apply). Ends Nov. 26.


Grab an extra 20% off sale items with code CYBERWEEK.

Dick’s Sporting Goods

Through today, Dick’s Sporting Goods has tons of shoes for men and women up to 50% during its early Black Friday deals. Expect to see Black Friday shoe deals on sought-after brands, like Brooks and Nike.


Starting Nov. 24, save up to 40% on over 60 styles, including sleek sneakers on

Finish Line

Boots, sneakers and slippers will be among Finish Line’s Black Friday shoe sale offerings this year. In the meantime, the retailer is offering apparel up to 40% off on a range of styles.

Flor de Maria

Take $150 off select styles with code Queen150.

Foot Locker

Last year, offered 20% off all orders of $49 or more sitewide, including on full-priced styles. Expect deals to go live on Black Friday.


Enjoy 50% off select styles for a limited time.

Kat Maconie

Get up to 70% off select styles on


Shop shoes and clothing starting at just $5, including Vans and Nike sneakers up to 33% off. Also, get an extra 15% off in-store and online at Kohl’s with code ENJOY15.


Macy’s early Black Friday deals are on, with savings for the whole family. Alongside apparel, kitchen and home items, there are a handful of shoes styles marked down up to 70% off, including cozy INC slippers for women and Columbia Hiking boots for men.

M. Gemi

Get 20% off excluding sale from Nov. 24 through Nov. 29.


We won’t know MyTheresa’s Black Friday deals until the big day, but for now, the site’s sale section is teaming with amazing deals on styles from Isabel Marant, JW Anderson and more.

New Balance

Through Nov. 25, get 20% off select clothing styles plus free shipping. Last year, New Balance’s Black Friday deals included a 25% discount on all orders at checkout.


Save an extra 20% off certain items with code BLACKFRIDAY for discounts up to 50% off. Ends Nov. 27.


Nab up to 50% off thousands of styles, including shoes, bags and apparel from popular brands like Tory Burch, Vince Camuto and Marc Fisher.

Old Navy

Get 50% off cozy pjs, sweatshirts hoodies and slippers. Although it’s not official, we expect this deal to extend into Black Friday and Cyber Week.


Get up to 50% off over 2,500 products on


Get 35% off sitewide plus an extra 50% off sale with code CYBERWEEK. Members also get special pricing on select iconic styles with code BF40.


On Nov. 26, get up to 65% select styles on as well as an extra 20% off sale items come Cyber Monday.


Get up to 75% off on and use BLACKFRI at checkout to score 10% off orders of $29 or more, 15% off orders of $69 or more and 20%. off orders of $169 or more. Ends Nov. 29.

Sarah Flint

Save $50 on one pair of shoes, $100 off two pairs, $150 off three pairs and $200 off four pairs of shoes. Ends Nov. 29. Come Nov. 29, score 20% off all accessories.

Steve Madden

In the leadup to Steve Madden’s Black Friday deals, save 40% on holiday-favorite styles on

Stuart Weitzman

Snag 25% off certain full-price and sale styles with code SHOESBF. Ends Nov. 27.


Get up to 50% off clothing for the whole family, 30% off holiday gift sets and hundreds more deals on Ends Nov. 27.

Saks Fifth Avenue

While you wait for Saks’ Black Friday deals to launch, enjoy up to 50% off a range of designer styles on the site now.

Sam Edelman

Take 30% off your entire purchase with code GIFT30. Ends Nov. 29.


Nov. 23 to Nov. 30, grab 60% off select styles. And Nov. 29 through Nov. 30, get 50% off 250 styles, plus 50% off slippers, select men’s boots and select women’s Saltwater boots for $59.


Enjoy 35% off sitewide for Toms’ Black Friday sale. Ends Nov. 26.

Under Armour

Score up to 25% off Project Rock collection, Curry brand shoes and gear and Under Armour exclusives on Under


Walmart is already offering shoppers a sneak peak at its Black Friday both in-store and online. We spotted staple women’s boots and slippers discounted to just $15.


Sorel boots, Hoka sneakers and Crocs clogs are currently marked down as part of Zappos’ early Black Friday deals. Expect savings on even more cult-favorite styles come Black Friday.

& Other Stories

Get ready to stock up on cute cardigans and loafers courtesy of & Other Stories‘ Black Friday Sale, which is set to include at least 20% sitewide like in year’s past.


Nov. 26 through Nov. 30, get 15% off two pairs of shoes, 30% off three pairs and 40% off four pairs.

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