Michelle Obama's Tuesday night speech about her husband and the Obama family at the Democratic National Convention drove 28,003 tweets-per-minute at its peak, nearly double the 14,289 mark reached by Mitt Romney's acceptance speech at the Republican convention last week.
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Obama's speech, intended to illustrate the differences between her husband and his Republican challenger, played well on Twitter. It had plenty of short, snackable lines easily packed into 140 characters or less.
This tweet, from the Obama campaign, saw more than 2,000 retweets:
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Michelle Obama on POTUS: “He wants every young person to fulfill their promise and be able to attend college without a mountain of debt.”
— Obama 2012 (@Obama2012) September 5, 2012
And this was destined to be the most well-remembered and oft-cited line of the night:
— Mashable US & World (@mashusworld) September 5, 2012
Millions of people watching or listening to Obama's speech chimed in before, during and after on Twitter, voicing varied viewpoints:
— Rachel Sevedge (@BityLouHoo) September 5, 2012
Michelle Obama is killing this speech..
— Jamal Crawford (@JCrossover) September 5, 2012
I love Michelle Obama. One intelligent woman.
— Zarah (@Zarah____) September 5, 2012
— Michelle Malkin (@michellemalkin) September 5, 2012
By the end of its first night, the Democratic Convention as a whole had sparked more than 3 million tweets, nearing the 4 million point reached by the entirety of last week's Republican Convention.
Did you watch and tweet about Obama's speech? Share with us in the comments.
This story originally published on Mashable here.