Vegas tourism officials partner with Jimmy Kimmel

Associated Press

LAS VEGAS (AP) -- Las Vegas tourism officials are partnering with a famous former resident's show to trumpet the town.

Las Vegas Convention and Visitors Authority officials say an online video series and on-air promotions will start Friday during late-night comedy show Jimmy Kimmel Live.

The spots feature a character named Vegasdotcom who's constantly mistaken for the travel website by the same name.