To 'remove stereotypes,' restaurant chain introduces gender-neutral cocktails

Five new cocktails offered in two locations of an international restaurant chain don't just pack an alcoholic punch—they're attempting to fight gender stereotypes as well.

Burger & Lobster announced on Monday that two London locations, Burger & Lobster Soho and Burger & Lobster Bread Street, had rolled out a new drink menu featuring five colorless cocktails "in a bid to remove stereotypes surrounding drinks and allowing our customers to focus on what really matters when choosing a delicious drink: taste."

At the Bread Street location, the drinks were given the names “Mojito Twist,” “White Cosmopolitan,” “Margarita Twist,” “White Negroni,” and “Piña Colada Twist," whereas, at the Soho location, they are simply numbered one through five.

The restaurant's social experiment yielded interesting results. According to a press release from the company, at the Soho location, No. 1, the "Mojito Twist," was the most popular drink "across the board." However, at Bread Street, results showed that 31 percent of male customers would not choose the Cosmopolitan or Pina Colada because their names were too "feminine." Female customers were also affected by the names, with 11 percent feeling "too embarrassed" to order more "masculine" sounding drinks, like the Negroni.

External research, commissioned by Burger & Lobster showed that 21 percent of people in the UK do not feel comfortable drinking cocktails that may be "more suitable for the opposite gender."

While the new menu was meant to "encourage more people to feel comfortable in what they are drinking," Twitter users, naturally, had a lot to say about the "gender-neutral" drinks.

Of course, there were some vocal supporters of the new menu.

Burger & Lobster will roll out the new cocktail menu to all of its London restaurants next year.

Read more from Yahoo Lifestyle:

• 13-year-old Broadway star Laurel Griggs reportedly dies from asthma — here's why attacks can be fatal

• 'In Living Color' actor Tommy Davidson says Jada Pinkett Smith's mom saved his life when he hit 'rock bottom'

• Stella McCartney called 'disrespectful' for promoting Meghan Markle's Remembrance Sunday coat: ‘People died’

Follow us on Instagram, Facebook and Twitter for nonstop inspiration delivered fresh to your feed, every day.