Tim Hortons' Roll Up The Rim returns for Canada's 150th birthday
For most Tim Hortons-drinking Canadians, Roll Up The Rim is a bright spot in the midst of the long, dark winter. For a limited time though, it can be a welcome bonus to sunny summer celebrations, too.
In honour of Canada Day and Canada 150 celebrations, Tim Hortons has launched its annual RRRoll Up The Rim to Win promotion for a second time this year. Starting today, Canadians have the opportunity to win food prizes, as well as one of ten “ultimate Canadian vacations.”
Big win this am. First pull in New Roll up the Rim.. winner winner chicken dinner. #RollUp150 #timmies pic.twitter.com/JjomrK9OIq
— JEFF PAWLUK (@PAWZCAR) June 28, 2017
“Tims is proud to be part of communities across Canada, so to celebrate this national milestone we wanted to show our appreciation for Canadians who have made us part of their daily routine for over 50 years,” said Sam Siddiqui, President of Tim Hortons Canada, in a press release.
#RollUpTheRim is back. I hate Tim Horton's coffee. But I like gambling. Here we go. #RollUp150
— Schwinn Armstrong (@Obi_Two_Kenobi) June 28, 2017
Prizes include ten trips valued at $10,000 each, 8,000 $50 Tim Cards, and food and beverage prizes, with a total of 16 million prizes to be won. The promotion runs until July 21, or until cups run out (which we all know will happen first, sigh). Claim your prize by July 31.
Tim Hortons is also encouraging Canadians to share their ideal Canadian vacation destination using the #RollUp150 hashtag. So far, many of the ideas have been for some truly iconic Canadian trips:
I’d take my Mom to see Mt Thor on Baffin Island. Seriously. Look at this thing!!! #RollUp150 pic.twitter.com/4XrcfrS1y8
— TheRealSkriver (@TheRealSkriver) June 28, 2017
#RollUp150 I'd go on the Rocky Mountaineer and enjoy the amazing sights!….or rediscover the East Coast????????
— Sandra-LeeYYC (@Scalia9SL) June 28, 2017
@TimHortons #RollUp150 My 3 kids and I would go up to Wasaga and Collingwood's Blue Mountain area and relax and chill ????
— Bushman (@bushmanelectric) June 28, 2017
And some who haven’t won anything yet have been somewhat surprised by the message replacing the typical “Please Play Again.”
Celebrating 150 years of not winning roll up the rim! #RollUp150 #Canada150 ???? pic.twitter.com/57rxlxMqTN
— Jasmine Chan (@jsmnchn) June 28, 2017