An Ohio man has raised more than $6,000 after putting the call out for a simple $10 donation to make a potato salad.
A few days ago, Zack Danger Brown hoped to make the dish by raising some money from crowd-sourcing website Kickstarter.
His idea was simple, and the goal was a $10 donation: “Basically I’m just making potato salad. I haven’t decided what kind yet,” he wrote.
The problem was there were risks involved.
“It might not be that good. It’s my first potato salad,” Brown admits.
Nevertheless his enthusiasm quickly caught on, and with 26 days to go Brown has now raised $5,860 with the help of 995 supporters.
Brown’s unforeseen success has since forced him to reassess his original goals.
He initially promised that with a donation of $35 he would make four times the intended amount of salad.
With $100 he would even attempt two different types of potato salad recipes.
After exceeding those original targets, he introduced the idea of merchandise.
“We’re making a lot of great progress. I think it’s time for us to think about getting hats made,” Brown said.
He has since surpassed his $1,000 target, for which he promised to live-stream the potato-salad making.
His most recent goal, at $3,000, was to host a potato-salad eating event.
“I will rent out a party hall and invite the whole internet to the potato salad party. The internet loves potato salad!”