T-Mobile’s latest Uncarrier move draws fire from subscribers as prices rise

T-Mobile swings to Q2 profit, adds 1.5 million net customers

T-Mobile waited until Friday afternoon last week to announce its latest “Uncarrier” move, and now it looks like we know why: Hundreds or even thousands of T-Mobile subscribers have taken to Twitter, Reddit and other online forums to voice their frustrations as T-Mobile puts an end to a program that was saving thousands of customers a substantial amount of money on their wireless bills.

“Beginning April 1, T-Mobile will be moving away from employer rate plan discounts and replacing them with a T-Mobile reward card of $25 each time an employee purchases a new device,” T-Mobile CEO John Legere wrote in note on the carrier’s blog. “It’s simple, clear and transparent – like everything we do. For a family of four who upgrade their devices once a year, that’s as much as $100 off. $200 if they upgrade twice a year.”

Legere went on to explain why the old employer discount program existed.

“The old programs were designed to help big carriers close big corporate contracts, with employees as bargaining chips,” Legere said. “We aren’t playing that game anymore. This change is about simplifying wireless for everyone … including employees of small and large companies alike.”

The executive then claimed that T-Mobile’s standard Simple Choice plan is still a better deal than the “best plans with fat corporate discounts” offered by rival wireless carriers.

T-Mobile is positioning the new change as a noble act that levels the playing field by offering the same rates to all subscribers, but many customers who had been taking advantage of T-Mobile’s employer discount program don’t see it that way.

The new rate change going into effect on April 1st will see many affected subscribers’ monthly bills climb by $100, $150 or even more per line each year, and people have taken to social networks, Howard Forums, the comments section on tech blogs, and elsewhere to vent their frustrations.

“Sad to say looking for plans with @ATT since @Tmobile took away employee discounts,” one person wrote on Twitter. “ATT is now cheaper w/ my employee discount, go figure.” He went on to explain that he had been saving $16 per month with an employer discount plan, which would mean the cost of his service is about to increase by $192 per year.

“Sorry, I’ll be taking my dollars elsewhere when my contract is up,” another person wrote. “Killing the corporate discount was a bad move.”

CEO John Legere has even been targeted on Twitter with hundreds of complaints from subscribers whose monthly service will now become more expensive due to this new change.

Of note, military and government discount plans are not impacted by the change, so T-Mobile is indeed still “playing that game” to some degree.

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