TechCrunch
As part of its Q1 2024 earning release, Snap revealed that total watch time on its TikTok competitor, Spotlight, increased more than 125% year-over-year. The company is touting the success of its short-from video feed a day after President Biden signed a bill that would ban TikTok if its Chinese parent company, ByteDance, fails to sell it within a year. Snap says overall time spent watching content globally grew year-over-year, driven primarily by increases in total time spent watching Spotlight and creator Stories.