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A Porsche Panamera-Based 928 Probably Won't Happen

From Road & Track

A few months back, we reported that Porsche was considering a new coupe based on the redesigned Panamera. That news came from Porsche North America CEO Klaus Zellmer who said in an interview that U.S. customers had been asking for one. But if the latest rumor is accurate, even customer demand might not be enough to make the Panamera coupe a reality.

Motortrend reports that Porsche executives considered the idea but ultimately decided to shelve it. The reason? They were afraid a Panamera coupe would take sales away from the next-generation Bentley Continental GT.

It's just a rumor from anonymous sources at the moment, so it could easily turn out to be false. But if it's true, that's disappointing to hear. The idea of Porsche turning the Panamera into a modern version of the 928 is appealing, as is the idea of a Porsche competitor for the BMW 6 Series and the Mercedes-Benz SL-Class.

It's understandable that Volkswagen A.G. doesn't want to compete with itself by selling multiple luxury coupes in the same segment. But if the customers are already asking for it, we say Porsche should go for it.