2 / 13

12. Harley-Davidson

Kia has a brand value of $3,857 million. The brandis known to have attracted loyal brand community. Harley-Davidson motorcycles have long been associated with the sub-cultures of the biker, motorcycle clubs, and outlaw motorcycle clubs.

World's 13 most valuable automakers

The auto industry is one of the world's biggest. Close to a billion total vehicles now traverse the world's roads, and consume about a billion cubic meters of fuel (260 billion US gallons) each year. This ranking, by Interbrand, is of companies in the auto sector, based on 2012 brand value.