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Actor Matthew McConaughey, right, plays the bongos with Ian Astbury of The Cult during The Cult's performance at South by Southwest (SXSW) on Saturday March 17, 2012. (AP Photo/Austin American-Statesman, Jay Janner)

Actor Matthew McConaughey, right, plays the bongos with Ian Astbury of The Cult during The Cult's performance at South by Southwest (SXSW) on Saturday March 17, 2012. (AP Photo/Austin American-Statesman, Jay Janner)

SXSW 2012 Festival

Highlights from the South by Southwest music film and interactive festival in Austin, Texas.