On the anniversary of the first Super Bowl in 1967, LIFE.com presents a series of photos — none of which ran in LIFE magazine — made before, during and after the historic game.
Cooper's Parents: What I find funny about this whole thing is that Arkansas is not one of your richer states. The lawmakers of the Arkansas would have to be fools not to think that there will be a fight over this. Yet they take the time and money to put it up anyways, instead of spending the time and money to directly help the people of Arkansas. In other words, typically politician ego mania.