Owners of the White Bronco Used in O.J. Simpson Chase Are Hoping to Resell for a Fortune

The owners of the infamous white Bronco which carried O.J. Simpson during his infamous low-speed police pursuit are looking to sell the vehicle and make a small fortune after the accused murderer's death last week. Collectors website Cllt first reported the news.

The Bronco made headlines almost exactly 30 years ago, on June 17, 1994, just five days after the murders of Simpson’s ex-wife, Nicole Brown Simpson, and her friend Ron Goldman. After police announced Simpson as the suspect, he was expected to self-surrender to authorities. Instead, he went on the run. Simpson’s friend, former Buffalo Bills star Al Cowlings, called 911 and told authorities to “back off,” claiming Simpson was holding a gun to his head in the backseat. The duo made the slow journey to Simpson’s Brentwood mansion, where the Naked Gun star was arrested in his driveway less than an hour later.

The Bronco chase gripped the nation, as O.J.’s fans poured onto the streets to cheer the suspect on. It remains one of the most famous national news incidents in America, and practically on its own spawned modern-day 24-hour news coverage.

The infamous vehicle is now owned by Simpson’s former agent, Michael Gilbert, and two friends of Cowlings, and they’re looking to sell. As they explained to Cllt, though, they were planning to do so even before Simpson’s April 10 death from prostate cancer.

“Before O.J. passed, we had always thought this was going to be the year we were going to sell because it’s the 30th anniversary,” Gilbert told the outlet. “Who knows if we are all going to be around for the 35th or the 40th?”

The three sellers reported that the last offer they received for the white Bronco was $750,000. However, they’re hoping that their industrious timing might fetch as much as $1.5 million.

Cowling’s white Bronco is not to be confused with Simpson’s own Bronco, which he allegedly used as a getaway vehicle on the night of the murders. Simpson’s Bronco was later used as evidence during the trial after investigators determined it contained traces of the victims’ blood.

The Bronco has hopped around quite a bit since the chase. It went from an L.A. parking garage to the Luxor Hotel in Las Vegas, before it landed at Gilbert’s house. Understandably, his partner wasn’t thrilled by its presence.

“My wife didn’t like it there,” Gilbert admitted. "She wanted her parking spot back."

It’s currently housed at the Alcatraz East Crime Museum in Pigeon Forge, Tennessee. If the car does sell for even the lowest estimate, it'll be the highest price paid for a notorious criminal vehicle. The current top spot holder is Bonnie and Clyde's bullet-riddled death machine, which sold to a Las Vegas casino in 1988 for $250,000.

The car is just one part of Simpson’s complicated legacy. Responses to his death have varied, with Fred Goldman, Ron’s father, making a somber statement that didn’t mention Simpson by name; Caitlyn Jenner, meanwhile, offered a much more blunt response to the passing of her former friend.