Nintendo continues to dominate portable console gaming as U.S. 3DS sales top 5 million

Dan Graziano
July 17, 2012
How ‘Last Blockbuster Syndrome’ dooms empires like Nintendo

Nintendo announced last week that sales of its 3DS portable gaming console surpassed 5 million units in the United States, a 500,000 device increase from March. The gaming company, which is attempting to recover from an annual loss, in June sold more than 155,000 3DS consoles, more than 150,000 original DS handhelds and almost 95,000 Wii consoles, Bloomberg reported. For the second consecutive month, Nintendo controlled 75% of portable-hardware sales. The company is predicting a 37% sales jump with the introduction of the 3DS XL, a new handheld that features a 90% larger viewing area, for $199 on August 19th. Nintendo will also launch its next-generation Wii U console ahead of the holidays, and both devices are expected to help the company return to profit this fiscal year.

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