N2K Presidential Race: The Politics of Specificity

The half-hearted vigor with which Democrats jumped on Mitt Romney’s suggestion at a fundraiser that he might eliminate the Housing and Urban Development Department signaled not just their (probably accurate) surmise that, as an issue, it’s thin gruel.

It’s also evidence that the Romney strategy of not showing his hand on policy is actually proving successful: A Gallup tracking poll out today shows Romney with a two-point edge among registered voters and a six-point lead among independents.

Less important than Romney’s suggested targets—direct beneficiaries of HUD programs aren’t exactly wheelhouse Republican voters—is the point underscored by Romney’s specificity: namely, that his usual insistence on avoiding it has worked for him.

Sound familiar? Candidate Barack Obama in 2008 was excoriated—memorably, in fact, by his now-chum, President Clinton—for failure to nail down policy details. And, where Obama did, he’s fallen short on a few memorable promises, primarily ones made to what his adviser Robert Gibbs termed “the professional left.”

Nondisclosure of policy intentions might be a prescription for shaky governing, not to mention fairly shoddy treatment of the body politic. But it’s swell campaigning.

Jim O’Sullivan
@JOSullivanNatJo

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