Most Popular Halloween Candy in Each State


Halloween candy can be divisive — some kids love Snickers; others hoard Sweetarts. Almost everyone loves a peanut butter cup, but candy corn is a love-it-or-hate-it treat.

Product review site Influenster decided to get to the bottom of the candy debate, identifying the most popular Halloween treats by state. The survey polled more than 40,000 people from across the country. “Halloween is every American’s favorite fall holiday,” Aydin Acar, cofounder and CEO of Influenster, tells Yahoo Parenting. Because the the site focuses on customer reviews and consumer trends, Acar says, the survey was a natural fit.

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Influenster’s map shows the most popular Halloween candies by state. (Photo: Influenster)

Despite its controversial reputation, candy corn was the No. 1 pick in five states — Oregon, Wyoming, Texas, Tennessee, and South Carolina. No other candy won over that many states.

While Reese’s Peanut Butter Cups only won over two states — Connecticut and Rhode Island — it was the most popular across users overall, scoring 4,348 votes. “If the U.S.A. were compared to other countries in the rest of the world, Reese’s would be our [national] candy,” Acar says. “I personally love M&M’s, so I stand by Michigan and Oklahoma.”

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Of the 30 candies included in the survey, only three got votes from at least one user in each state: Reese’s Peanut Butter Cups, Kit Kats, and Butterfingers. (Hungry yet?)

Some of the statewide winners seem obvious — Hershey’s Kisses (Mississippi and Missouri), Twix (Iowa and Washington, D.C.), and Twizzlers (Kansas) — but others were unexpected. Who knew that Airheads (Alabama and Washington) and Pixy Stix (Georgia) were such a hit?

The most important lesson here: When in doubt, hand out Reese’s.

Here’s a breakdown of the most popular candy in each state:

Alabama: AirHeads
Alaska: Snickers
Arizona: Toblerone
Arkansas: Skittles
California: Life Savers
Colorado: Milky Way
Connecticut: Reese’s Peanut Butter Cups
Delaware: 3 Musketeers
Florida: Nestlé Crunch
Georgia - Pixy Stix
Hawaii: 100 Grand Bar
Idaho: Butterfinger
Illinois: Snickers
Indiana: Reese’s Pieces
Iowa: Twix
Kansas: Twizzlers
Kentucky: Whoppers
Louisiana: Swedish Fish
Maine: Starburst
Maryland: Almond Joy
Massachusetts: Starburst
Michigan: M&M’s
Minnesota: 100 Grand Bar
Mississippi: Hershey’s Kisses
Missouri: Hershey’s Kisses
Montana: Kit Kat
Nebraska: Skittles
Nevada: Jolly Ranchers
New Hampshire: Tootsie Rolls
New Jersey: Sour Patch Kids
New Mexico: 3 Musketeers
New York: Sweetarts
North Carolina: Butterfinger
North Dakota: Sour Patch Kids
Ohio: Milky Way
Oklahoma: M&M’s
Oregon: Candy corn
Pennsylvania: Swedish Fish
Rhode Island: Reese’s Peanut Butter Cups
South Carolina: Candy corn
South Dakota: Laffy Taffy
Tennessee: Candy corn
Texas: Candy corn
Utah: Nerds
Vermont: Almond Joy
Virginia: Reese’s Pieces
Washington: AirHeads
West Virginia: Oreos
Wisconsin: Laffy Taffy
Wyoming: Candy corn
District of Columbia: Twix

(Top photo: Offset)

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