Mobility opens new doors for retailers

By Anne Harding, HP ES Marketing

Mobility options are becoming increasingly important to retailers, as we learned in the Winter 2013 issue of Industry Edge. And it’s so much more than just buying products with your smartphone. It’s new touch points, broader markets, and ways of expanding options like never before.

We had a conversation with Bill Gorham, a mobility applications consultant for HP Enterprise Services, to talk about the key considerations—and big challenges—for enterprises today.