Amazon Already Dominates This Market. And It's Still Gaining Share.

Adam Levy, The Motley Fool
·3 min read
Amazon Already Dominates This Market. And It's Still Gaining Share.
Amazon Already Dominates This Market. And It's Still Gaining Share.

Over the last few years, Amazon (NASDAQ: AMZN) has built a sizable advertising business, led by sponsored listings in its search results. Advertising directly on e-commerce channels like Amazon's marketplace is an effective way for marketers to reach shoppers when they're ready to buy. Amazon is the market leader in the space.