Why Roblox and Fortnite Are Strong Leaders in the Metaverse Race

·1 min read

Today's video focuses on recent news affecting Roblox (NYSE: RBLX), its most recent metrics showing the strength of the gaming market, and how the metaverse is becoming a reliable tool for companies to provide positive advertising experiences to consumers. On Sept. 15, Roblox released its August 2021 key metrics and showed daily active users growing 32% year over year (YoY), hours engaged up 32% YoY, and total bookings estimated to be up roughly 29% to 31% YoY. In early September, shoe manufacturer Vans launched a gaming experience on Roblox, allowing players to experience numerous Vans products in an online skatepark.

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