Microsoft's Purchase of Activision Blizzard Isn't a "Metaverse" Play

Microsoft's Purchase of Activision Blizzard Isn't a "Metaverse" Play
·4 min read

Microsoft (NASDAQ: MSFT) recently agreed to buy Activision Blizzard (NASDAQ: ATVI) in a $68.7 billion all-cash deal. It marks Microsoft's biggest acquisition ever and would presumably widen its moat against Sony (NYSE: SONY) in the console gaming market. In its press release, Microsoft declared the deal would also provide the "building blocks for the metaverse," a claim which many media outlets parroted without any deeper elaboration.

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