Why Peloton Is Being Sued by NordicTrack's Manufacturer

Why Peloton Is Being Sued by NordicTrack's Manufacturer

In the latest chapter of litigious rivalry between the two companies, the manufacturer of the NordicTrack line of exercise machines, Icon Health & Fitness Inc., is suing Peloton Interactive, Inc. (NASDAQ: PTON) for alleged violations of several technology patents. Icon claims two of the features on Peloton's new Bike+ are taken from patents Icon obtained in 2007 and 2019. The Bike+ is advertised by Peloton as offering a "full body workout" and "immersive fitness experience" and is the company's expensive, high-end model.