Facebook Claims an Apple iPhone Update Will Damage Ad Sales

Facebook Claims an Apple iPhone Update Will Damage Ad Sales

Facebook (NASDAQ: FB) and Apple (NASDAQ: AAPL), never the best of tech industry friends, are at odds over the latter's upcoming update to the iPhone's operating system. In an official company blog post today, Facebook wrote that due to changes being implemented in iOS 14, "[o]ur ability to deliver targeted ads on iOS 14 will be limited." "As a result, some iOS 14 users may not see any ads from Audience Network, while others may still see ads from us, but they'll be less relevant," the company said.