Will Apple's Rumored Podcast Subscription Service Derail Spotify?

About a week ago, tech news outlet The Information reported that Apple (NASDAQ: AAPL) is planning to launch an ad-free podcast subscription service. The pioneer of the on-demand audio format has been losing market share to Spotify (NYSE: SPOT) over the last few years as the Swedish music streamer has invested hundreds of millions of dollars in podcast studios and publishing platforms. This subscription service is likely Apple's big strategy to turn the tide.