Better Buy: Activision Blizzard vs. Take-Two Interactive

Better Buy: Activision Blizzard vs. Take-Two Interactive
John Ballard, The Motley Fool

Since the Xbox One and PlayStation 4 launched in 2013, shares of Activision Blizzard (NASDAQ: ATVI) and Take-Two Interactive (NASDAQ: TTWO) have gained 341% and 916%, respectively. The recent launch of Sony's PlayStation 5 and Microsoft's Xbox Series X could bring a fresh wave of demand for some of the most popular franchises, such as Activision's Call of Duty and Take-Two's Grand Theft Auto. In February 2019, management announced it was cutting back in some areas to double down on its biggest franchises and over the last year, Activision has seen a resurgence in its Call of Duty franchise, which has been the best-selling console title over the last decade.