Beyoncé Just Unveiled One of the Hottest Fragrance Campaigns of the Summer
Kerry Justich
The scents of the season have been rapidly releasing, and Queen Bey herself just unveiled the latest one. Beyoncé, who is currently on her Formation World Tour, announced a new perfume today called Heat Seduction, with a sexy campaign photo befitting the sensual fragrance. Although her ninth perfume isn’t out in the U.S. until November, the singer’s announcement was enough to start a fragrance frenzy. Plus, it’s slated for a July launch in Europe, the Czech Republic, Hungary, Ireland, and the U.K. For now, here’s a teaser, along with some of the summer’s other steamy campaigns.
Bey's ninth fragrance will be hitting the U.S. in November of this year. (Photo: Beyoncé Fragrance)
The Australian actress joins an incredible lineup of faces for the Calvin Klein brand. (Photo: Craig McDean/Calvin Klein)
The young star is the perfect celeb to grace the campaign of this free-spirited scent. (Photo: Coach)
The actor's scruffy look compliments the chic fragrance. (Photo: Jean-Baptiste Mondino/Dior)
The 20th scent to the hotel heiresses' collection reflects the elegance and growth of her empire. (Photo: Paris Hilton Fragrance)
The Victoria Secret Angel's edgy look matches the brand's mojo perfectly. (Photo: Sølve Sundsbø/Juicy Couture)
The South African native made a trip to Abu Dhabi, U.A.E. for the ethereal campaign. (Photo: Peter Lindberg/Givenchy)
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