If you don't live near California, it can feel nearly impossible to wrap your mind around news of the multiple wildfires rapidly burning through several areas of the state. Footage of the Camp Fire in Butte County and the Woolsey and Hill Fires in southern California is shocking and terrifying, and it's made even more devastating by reports that more than two dozen people have lost their lives and thousands of homes have been destroyed.
A number of trustworthy nonprofit organizations are working both locally and statewide to provide support for the victims of these fires while brave firefighters work day and night to contain them, and several beauty brands like Tata Harper and Beautyblender have committed to donating a portion of their profits to relief efforts. No matter where you live, you can help by supporting one of the following charities or brands.
How to help firefighters
The Los Angeles Fire Department Foundation "supports the LAFD in protecting life, property, and the environment by providing essential equipment, training, and public outreach programs to supplement city resources," and they are actively providing support to firefighters working to contain the Woolsey Fire. You can donate by visiting supportlafd.org.
The California Fire Foundation provides "emotional and financial assistance to families of fallen firefighters, firefighters and the communities they protect." Donations are accepted through cafirefoundation.org.
Help survivors of the fire find refuge and rebuild
United Way of Greater Los Angeles says that "Aside from the natural disaster, many low-income communities and working individuals are often affected, creating long-term needs to reestablish their lives." Donations made through unitedwayla.org help assist those in economically vulnerable neighborhoods recover.
The Red Cross says they "have numerous evacuation centers open where hundreds of people are seeking refuge, along with centers which are accepting animals." Donations can be made via redcross.org, 1-800-REDCROSS, or texting the word REDCROSS to 90999.
California Community Foundation's Southern California Wildfire Relief Fund "supports intermediate and long-term recovery efforts for major California wildfires, as well as preparedness efforts." To donate, visit calfund.org.
Donate to help animals affected by the wildfires
Several north California locations of VCA Animal Hospitals are offering free pet boarding for those affected by the Camp Fire. You can help support VCA Charities through their nonprofit website vcacharities.org.
Support brands contributing to wildfire relief
Everyone's favorite makeup sponge brand, Beautyblender, is getting involved, as well. In a press release, the brand said, "With the California Wildfires impacting thousands in and around the Los Angeles area, including our founder’s family, beautyblender wants to lend a helping hand." The brand will match all beautyblender.com sales made on November 13 to donate to the California Community Foundation's Wildfire Relief Fund to help those who have been displaced, or lost belongings or employment, or suffered physical or mental health problems as a result of the fires.
Thrive Causemetics is donating 100 percent of profits from all thrivecausemetics.com sales on Wednesday, November 14, to a variety of relief organizations, including the American Red Cross, Humane Society of Ventura County, Los Angeles Fire Department Foundation, @we.love.malibu, and Baby2Baby. Additionally, every time the image below is posted on social media from now until Giving Tuesday on November 27 and tagged with #ThriveCausemetics, the brand will make a $5 donation.
Beloved natural skin-care brand Tata Harper announced on Instagram that a portion of sales made on tataharperskincare.com on November 17 and 18 will go to Global Giving's Disaster Recovery Network. "Sending love to our dear friends in California 💌 10% of sales this weekend will be donated to those affected by the California wildfires," the brand wrote in the caption.
AHAlife, the online retailer that sells a wide variety of beauty brands (and so much more), is approaching Black Friday a little differently this year. Starting November 21, you can 20 percent off site-wide on ahalife.com (including already discounted products) using the code KARMA, and they'll donate $5 from every purchase to the California Fire Foundation to help victims of wildfires. "It's a chance for us to give back and celebrate what's really meaningful about the holidays: the kindness of others," the brand said in an email.
Many celebrities have been affected by these fires, and as such, have been sharing information about how to help support victims as well as fires. People like Gerard Butler, Alyssa Milano, and Kim Kardashian have all been using their star power on social media in the wake of this natural disaster.
In addition to donating, you, too, can help get the word out about ways to support those affected by the Woolsey, Hill, and Camp Fires by sharing this story or direct links to trusted nonprofit organizations on your social media feeds.
More on helping those in need:
- How to Tell If a Beauty Brand's Philanthropic Initiatives Are Just Smoke and Mirrors
- 4 Beauty Startups With Major Philanthropic Missions
- 9 Amazing Wellness Products That Support Good Causes
Now check out ways you can have a more environmentally friendly beauty routine: