Microsoft’s Halo 4 earned a whopping $220 million in opening day sales, smashing previous records set by the franchise.
[More from Mashable: Microsoft Just Lost its Windows Chief]
The largest launch in the history of the franchise, Halo 4 has earned a total of $300 million in global sales since its launch last Tuesday. In contrast, Halo:Reach, the fourth game in the franchise, earned just $200 million in global sales on launch day.
[More from Mashable: Steve Ballmer Admits Microsoft Surface Isn’t an Instant Hit [UPDATED]]
“We’re thrilled that Halo 4 has emerged as the biggest U.S. entertainment launch of the year,” said Phil Spencer, corporate vice president of Microsoft Studios in press release announcing the milestone. “Thanks to the millions of fans worldwide who helped make this another record-breaking launch for the
Sales for Halo 4 put the franchise over $3.38 billion in lifetime sales, making the game one of the most popular entertainment franchises in the world.
War Games: Capture the Flag
This story originally published on Mashable here.