The moment Floyd Mayweather Jr. walks into the spotlight for his fight with Conor McGregor, he could bank $20 million. Why? Endorsements, baby.
Every item that Mayweather will be wearing at Saturday night’s fight was up for sale, and the prices are high indeed: $3.5 million for his side seams and front top waist, $1 million for his robe, even a $1 million for his anticipated “victory hat.” A 4-by-2-inch patch on his front thigh goes for $1.5 million.
It’s a potentially impressive haul, one only adding to the staggering sums this fight, likely the richest in boxing history, will accumulate. Will it be worth the hype and coin? We’ll find out in just a few more days.
Podcast: Previewing Mayweather/McGregor with Kevin Iole
[Note: An earlier version of this article indicated that Mayweather had already collected the fees for sponsorship. He hasn’t done so yet.]
Jay Busbee is a writer for Yahoo Sports and the author of EARNHARDT NATION, on sale now at Amazon or wherever books are sold. Contact him at firstname.lastname@example.org or find him on Twitter or on Facebook.