While the main focus may be on clothes and accessories, fashion week season is a prime time to discover music stars of the future -- many may recall Lana Del Rey's "Video Games" first being played at Christopher Kane's Spring/Summer 2012 show last September. Now that the major fashion capitals have all showcased their sartorial offerings for Fall/Winter 2012, we take a look at some of the most hyped songs of the season.
"Ima Read" - Zebra Katz
When Rick Owens presented his latest collection at Paris Fashion Week with "Ima Read" by Zebra Katz as the soundtrack, the fashion community took to Twitter to convey its approval. Derek Blasberg named it "the song of #PFW", while Tommy Ton wrote "BEST SOUNDTRACK EVER."
Listen at http://youtu.be/oo4Sqt2Bmag.
"212" - Azealia Banks
Rising hip-hop star Banks received the ultimate fashion seal of approval back in January when she performed in Karl Lagerfeld's home during a dinner celebrating the launch of his Net-a-Porter clothing line. Her track "212" was particularly ubiquitous in London, where it was the soundtrack to shows including Topshop Unique and House of Holland. Listen to the track at http://youtu.be/i3Jv9fNPjgk.
"Walls" - Rae Morris
While the Burberry show featured songs by the likes of Joni Mitchell and Marina and the Diamonds, it was "Walls" by Rae Morris that gave attendees goose bumps. Listen to the British teen singer/songwriter at http://youtu.be/4hg4XQVMPnc.
"Last Breath" - DJ Funeral
As well as featuring tracks such as "Darq" by Dubbel Dutch and "Rockers to Swallow" by Yeah Yeah Yeahs, Alexander Wang opened his Fall/Winter 2012 show in New York with the edgy "Last Breath" by rising producer DJ Funeral (whose debut EP was released last October). Listen at http://youtu.be/MJ0ikNnRuCQ.
"Under Your Spell" - Desire
Proving popular on both sides of the Atlantic, Canadian/US musical collective Desire's hypnotic song "Under Your Spell" from the soundtrack to last year's critically acclaimed movie Drive provided the soundtrack for labels including Tory Burch and DAKS. Listen to it at http://youtu.be/9K7rmxjk5RQ.