ComScore says online holiday sales up 14 percent
ComScore report shows online holiday spending up 14 percent to $42.3 billion
RESTON, Va. (AP) -- A report released Thursday says Holiday shoppers spent of $42.3 billion online in November and December, 14 percent more than in the same months a year ago.
ComScore found that shoppers started the holiday season strong in November but a dip in consumer confidence hurt early December sales.
Shoppers picked up spending in the final days of the holiday season. That includes a 76 percent increase on what retailers called "Free Shipping Day" on Dec. 17th and 36 percent more on Christmas day itself.
ComScore says the online sales growth rate was essentially on a par with last year's, but it missed expectations for a 16 percent increase.
