City announces plans for $80M amphitheater in Northeast EP
EL PASO, Texas (KTSM) — The City of El Paso unveiled plans for an $80-million amphitheater to be built in the area where Cohen Stadium used to stand.
The City Council on Tuesday, April 23 approved a $30.9 million “performance-based” incentive agreement with Notes Live Inc. of Colorado Springs, Colorado, to build an amphitheater.
The City said the plan could generate $5.4 billion of economic impact.
The facility will be called Sunset Amphitheater and will “provide elevated hospitality, top tier audio-visual capabilities, premium food and drink offerings and put El Paso on the map as a prime touring destination for the biggest national and international acts travelling the Southern U.S. and Northern Mexico region,” according to a news release sent out by the City.
The agreement will allow Notes Live to build a 12,500-capacity amphitheater in Northeast El Paso. Construction is projected to begin August 2024 and the estimated grand opening of the venue is in 2026.
“This project marks a significant milestone in our City’s evolution. This partnership between Notes Live and our community showcases our commitment to enhancing the quality of life for our residents, advancing our region’s economy, and solidifies our position as a premier destination for top-tier entertainment,” El Paso Mayor Oscar Leeser said. “This iconic venue will not only attract renowned artists but also provide an unforgettable experience for music enthusiasts from across the region. We’re proud to play a role in shaping the future of El Paso music venues and look forward to the Sunset Amphitheater becoming an integral part of our vibrant arts and tourism scene.”
“I couldn’t be more excited to be building an amphitheater in such a vibrant, multicultural city as El Paso,” says JW Roth, founder, chairman, and CEO of Notes Live. “The Sunset is going to bring the biggest acts from both the US and Mexican markets to its stage, and it’s going to do so with comfort, style, and flair beyond imagination!”
“We envisioned this type of amazing opportunity with the adoption of the 2018 Cohen Master Plan and are excited to see this project unfold to provide first-class entertainment to El Paso,” said Interim City Manager Cary Westin. “This facility will not only provide superior entertainment options for residents and visitors, but will also provide a positive impact to our local economy.”
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