Charlie Hustle opening Big 12 pop-up store in downtown Kansas City
KANSAS CITY, Mo. — One local brand is ready to welcome the thousands of Big 12 Conference basketball fans about to visit Kansas City.
With the 2024 Big 12 Men’s and Women’s Basketball Championships coming to Kansas City over the next two weeks, Charlie Hustle is opening a pop-up store downtown.
Big 12 women’s basketball tournament in Kansas City: Bracket, schedule, tickets
This year the women’s and men’s tournaments will both play at T-Mobile Center and will run back-to-back instead of at the same time, resulting in 10 days of Big 12 play.
The women’s event will run March 7-12 and the men from March 12-16.
The store will be located near 13th and Main streets in KC’s Power & Light District where a Sporting KC pop-up was previously operating. It’s just a few blocks away from the T-Mobile Center where all the hoops action will be happening.
FOX4 Sports: Read more Chiefs, Royals, Sporting, Current news
It’s set to open just in time for the women’s tournament.
“Swing by to experience the perfect blend of style and comfort as we celebrate all things Big 12 in true Charlie Hustle fashion!” the brand said on social media.
