CallidusCloud Launches CPQ at Dreamforce 2012 on Salesforce.com's AppExchange, the World's Most Popular Cloud Marketplace for Social Apps for Business

Salesforce.com Customers Can Now Produce Accurate, Revenue Rich Quotes and Proposals Quickly and Easily; Dreamforce, the World's Largest Cloud Computing and Enterprise Technology Event, Invites Attendees to Connect With Customers, Partners and Employees in Entirely New Ways With Social, Mobile and Cloud Technologies

SAN FRANCISCO, CA--(Marketwire - Sep 18, 2012) - SALESFORCE.COM DREAMFORCE - CallidusCloud® today announced the launch of CallidusCloud's CPQ (Configure Price Quote) on salesforce.com's AppExchange, the world's most popular marketplace for social apps for business. CallidusCloud's CPQ helps automate and accelerate the quotation and proposal generation process for sales teams and channels. CPQ accelerates sales cycles across companies, including those with simple product catalogs and distribution models all the way to complex, multi-channel sales networks. The announcement was made today at salesforce.com's Dreamforce 2012 in San Francisco. CallidusCloud is in booth 1412 at the Dreamforce Expo.

Built on the Salesforce Platform, the world's leading cloud platform for social and mobile business apps, CPQ is immediately available for test drive and deployment on the AppExchange at http://www.appexchange.com.

Comments on the News

  • "CallidusCloud's CPQ maximizes deal revenue, protects margins and generates a professional proposal in seconds," said Rory Cameron, Senior Vice President, Corporate Development and Alliances, CallidusCloud. "CPQ gives all sales channels and customers easy access to pricing and product information, and allows them to turn these into professional proposals with specific selection and discount rules applied. Not only does this deliver compliance and faster sales cycles, it also ensures error-free, value-rich proposals, every time. Being able to tap into the power of social and mobile cloud solutions from salesforce.com further adds to the value and ROI of CallidusCloud's CPQ."

  • "Companies around the globe are transforming the way they connect with customers, partners and employees through social and mobile cloud solutions," said Mike Rosenbaum, Senior Vice President AppExchange and Force.com Operations, salesforce.com. "Partners such as CallidusCloud are leveraging the power of the Salesforce Platform to provide customers with the right tools to accelerate their success in the cloud."

Product Key Features
CallidusCloud's CPQ gives salespeople quick and easy access to the critical internal resources needed to configure, price, quote, and propose their products and services:

  • Product Selection Automation- CPQ configuration and pricing engine guides users through the selection process. As selections are made, rules are applied in real time to ensure that the configured product is valid

  • Deal Maximizer- CPQ can suggest premium products and quantity incentives (up-selling) and related products and bundles (cross-selling) based on business rules

  • Proposal Generator- Enables sales teams to generate eye-catching proposals in seconds

  • Approvals & Negotiations- Maximizes margin and eliminate time delays associated with negotiations

  • Order Management- Data streaming and web services eliminate rekeying of data in downstream systems, such as ERP, CRM, provisioning systems, etc.

Dreamforce 2012 is the industry's largest cloud computing and enterprise technology event, welcoming more than 70,000 registered attendees to experience the power of the social revolution. With more than 750 sessions and 350 cloud companies in the expo, attendees can participate in interactive sessions, hands-on training with cutting-edge technology, thousands of live demos and unparalleled networking. In addition, Dreamforce welcomes special guests Sir Richard Branson, Founder of Virgin Group; Jeff Immelt, CEO of General Electric; Gen. Colin Powell, former Secretary of State; Tony Robbins, Entrepreneur, Author & Peak Performance Strategist; and The Red Hot Chili Peppers. Dreamforce 2012 offers attendees everything they need to connect with customers, partners and employees in entirely new ways, under one roof.

Additional Information

About the Salesforce Platform and the AppExchange
The Salesforce Platform is the world's most trusted and comprehensive cloud platform for building social and mobile cloud apps. It powers Salesforce CRM, more than 2.3 million custom apps built by customers and more than 1,600 apps developed by partners in its ecosystem. Social apps for business built on the Salesforce Platform can be easily distributed and marketed through salesforce.com's AppExchange.

Salesforce, Dreamforce, AppExchange and others are trademarks of salesforce.com, Inc.

About CallidusCloud
CallidusCloud's CPQ provides a 100% multi-tenant, SaaS solution that simplifies and accelerates the selling of all types of products and services. Requiring only a browser, CPQ enables users to quickly configure, price, quote, propose, and sell. The solution specializes in maximizing sales through faster, more accurate quotes, collaborative-based selling, and increasing profit margins across companies with simple product catalogs all the way to complex, multi-channel sales networks.

CPQ is delivered as part of CallidusCloud's sales and marketing suite, a SaaS solution that is designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness at all stages of the sales cycle with award-winning, multi-tenant cloud software. CallidusCloud offers the following SaaS and mobile solutions: candidate assessment tests for hiring, video interviews, marketing automation, quotes and proposals, sales enablement, sales coaching, sales commission management, learning management and content authoring, underpinned by analytics and gamification.

Callidus Software Inc. (NASDAQ: CALD), doing business as CallidusCloud, is the market and technology leader in sales effectiveness and cloud computing. Our customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. CallidusCloud's award-winning multi-tenant SaaS applications set the standard for performance management of a company's sales force and channel partners. Over 2.5 million users rely on our solutions to power their performance. For more information, please visit www.calliduscloud.com.

©2012. Callidus Software Inc. All rights reserved. Callidus, Callidus Software, the Callidus Software logo, CallidusCloud, the CallidusCloud logo, TrueComp Manager, ActekSoft, ACom3, ForceLogix, Salesforce Assessments, iCentera, Webcom, Litmos, the Litmos logo, LeadFormix, Rapid Intake and 6FigureJobs are trademarks, service marks, or registered trademarks of Callidus Software Inc. and its affiliates in the United States and other countries. All other brand, service or product names are trademarks or registered trademarks of their respective companies or owners.