You Can Buy A Nail Polish In Pantone's 2017 Color Of The Year
Pantone's Color of the Year, Greenery, was just announced this morning and it's already stirring up some mixed reactions. But if you're feeling the "fresh" and "zesty" yellow-green shade enough to want to wear it on your nails and face, then you're in luck. Because Butter London just announced that they are the official Pantone beauty partner for 2017, and they're set to release a collection of nail polish and makeup inspired by the trending color.
Even just swiped on to nails Greenery is an out-there color choice. But maybe you'll take comfort in knowing that Pantone considers it to be-don't laugh-a neutral. "Though Greenery may seem like an overly-energetic hue to some, I view it as more of a neutral," says Leatrice Eiseman, Executive Director of the Pantone Color Institute in a statement. On the company's site, they go on to describe the color as "illustrative of flourishing foliage and the lushness of the great outdoors," and that it "signals consumers to take a deep breath, oxygenate and reinvigorate." You know what they say: one person's comic book slime is another person's fresh-cut grass.
So while we may disagree on the whole neutral thing, we do love how the green is complemented by other nature-inspired hues like brown, lilac, gold, and bronze in the Butter London makeup collection. Alongside a Greenery nail polish are five far more wearable shades, as well as six plumping lip glosses (none of which are green), all launching in January. There will also be an eight-piece eyeshadow palette launching in April 2017. And if there's one thing we know about Butter London eyeshadows, it's that they're as buttery as the name suggests. Until then, you can check out all of Pantone's recommended color pairings for Greenery on their web site.
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