If you've taken to Twitter over the past 48 hours or so, the negative sentiment regarding NBC's handling of the 2012 Olympics coverage is somewhat inescapable. One particular tweeter named Guy Adams — who also happens to work for news outlet The Independent — apparently crossed the line when he posted the email address of NBC sports executive Gary Zenkel and suggested that viewers contact him with complaints. Adams account has now been suspended from Twitter.
Of course, Adams isn't the only social network user that has a bone to pick with NBC regarding its Olympics plans. Viewers are leveling myriad complains against the broadcasting giant, ranging from a perceived excess of advertisements, to the unfortunate decision to tape delay almost all of the most popular events in order to shoehorn them into primetime slots.
After his account was suspended, Adams contacted Twitter support for an explanation. The social network responded by citing a somewhat muddy rule against posting others' personal information against their will, including email addresses. Of course, you can very easily find Zenkel's email address with a simple Google search, but NBC still found enough cause to file an official Twitter complaint.
Did Adams's tweet cross the line of good taste? Perhaps, but it probably isn't cause to suspend the reporter's account. It should also be noted that NBC and Twitter are currently partnered up for cross promotion during Olympic coverage, with the social network providing commentary for live events. Whether this buddy system played a role in Adams's ban will, of course, never be known.
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