Felix Baumgartner's record-setting jump from the edge of space captivated millions watching the Red Bull-sponsored event live online via YouTube. And the 43-year-old Austrian skydiver's two-hour, 24-plus-mile balloon ascent and harrowing four-minute freefall in a pressurized spacesuit provided plenty of fodder for those on Twitter.
"And you thought your weekend was exciting," Twitter user @wonderwamy wrote.
"I seem to have tuned into the part of #spacejump where ground control is explaining to Baumgartner how to build an IKEA bookshelf," Dave Itzkoff wrote on Twitter.
"Instagram it or it didn't happen," Kathleen Schmidt tweeted.
"Luckily Felix didn't hit that giant yellow paragraph floating by," a "Depressed Darth Vader" wrote.
"White men can #spacejump," Andy Levy, one of several Twitter users to make that joke, tweeted.
The Red Bull tie-in, though, was mocked by many.
"This awe-inspiring human moment brought to you by sugared disease water," Richard Lawson wrote.
"After the jump, the camera cuts to the a conference room of jumping, teary-eyed marketing executives," John Herrman tweeted. "'We did it. Together, we did it.'"
"My only question is: How will 5-Hour Energy top this?" Lindsey Weber asked.
"James Cameron is now trying to figure out how to top the space jump," Brad Brevet wrote, adding the hashtag "#nobudgettoosteep."
[Slideshow: Baumgartner's historic leap]
"David Blaine just threw a glass at his TV," Aparna Nancherla added.
Several Twitter users thanked Baumgartner in advance for a Halloween costume idea. And at least one wondered where the audience went for his jump. "Guys, I'm up next," the user @Scharpling wrote. "Where is everybody?"
Baumgartner's soft landing in the New Mexico desert was applauded, too.
"Best landing since McKayla Maroney," Dave Bry wrote, a nod to the gold-medal-winning American gymnast.
"I can't land like that jumping off a stepladder," Steve Yelvington tweeted.
At its peak, more than 8 million users watched Baumgartner's freefall, according to YouTube.
"Not confirmed yet, but I'm hearing this was the most live-tweeted space jump in history," Joseph Weisenthal joked.
"So there's your new [business] model, Web guys," Peter Kafka wrote. "Just gotta launch a guy into space multiple times a day."
"Red Bull wins the internet for today," @JMRooker added. "Everybody can go home now."