Apple to begin producing next-generation iPhone this quarter

Zach Epstein

iPhone 5S Release Date Production
iPhone 5S Release Date Production

Apple (AAPL) plans to begin production of its next-generation iPhone sometime during the current quarter, according to a new report. The Wall Street Journal’s unnamed sources say the new iPhone will be “similar in size and shape” to the current-generation iPhone 5, suggesting the refreshed model will indeed be the much rumored “iPhone 5S” many are expecting to launch this year.

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The most solid report to date suggests Apple’s new iPhone 5S will launch in July or August alongside a second entry-level model that will help bolster Apple’s market share in emerging markets. The Journal also mentions the upcoming low-cost iPhone in its report, claiming that “the 4-inch device will likely use a different casing from the higher-end iPhone.”

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The report also notes Apple may be testing “different color shells” for its new low-cost iPhone, but makes no assertion that the device will actually launch with new color options. Earlier reports suggested the iPhone 5S might launch with new colors as well.

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