6 Ways to Enhance Your Email Signature

Christine Erickson

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

Whether you want to impress a client or score a new job, it's vital that you stand out. But that doesn't always require big thinking -- sometimes the smallest details can be enough to get noticed. One easy way is to jazz up your email signature.

[More from Mashable: 5 Fascinating Things We Learned From Reddit This Week]

You can spice up your sign-off with different colors and fonts, but it's also important to showcase the many facets of your personality and skill set. Don't make email recipients search for your web presence -- provide links to your website and any relevant social media presence. Your email signature can give people a taste of your personality and the culture of your business.

That being said, you ought to keep the signature short and concise -- rather than including every single form of contact in your signature, stick with three. If anyone really wants to know more ways to get in touch with you, they'll likely be able to figure it out.

[More from Mashable: Happy Father’s Day! Celebrate With Google Doodles]

Here are six services that will help enhance your email signature. Have you gotten creative with your digital John Hancock? Let us know in the comments.

1. SigBuzz

If you're looking for real-time updates in your email, SigBuzz offers live social integration. The service not only tracks the click-through rate of your signature, but also keeps track of all the clicks that your employees' signatures are generating.

Click here to view this gallery.

More Small Business Resources From OPEN Forum:

- Should Small Businesses Follow Everyone Back on Twitter? - Are You Falling into the Pricing Trap? - How to Innovate for Top Social Media Sites

Image courtesy of iStock, BeholdingEye

This story originally published on Mashable here.