All the 2018 Black Friday Ads That Have Come Out So Far
Ad-leaks season can be overwhelming, with retailer Black Friday ads popping up every day and hundreds of deals to keep track of. To help you plan your shopping strategy, here are all the ads that have come out so far for Black Friday 2018.
There are still more ads to come, so check our ad breaks page for the latest.
Academy Sports + Outdoors
Sale hours: Opens 5 a.m. on Black Friday and runs two days (through Saturday).
The sale features plenty of deals on outdoor clothing, fitness trackers, bikes and camping equipment.
Top deals:
JumpZone 14-foot trampoline with enclosure for $149.99 ($70 off)
Oklahoma Joe's Bandera Smoker for $199.99 ($100 off)
Fitbit Charge 3 for $119.99 ($30 off)
Fitbit Versa Smart Watch for $149.99 ($50 off)
Buy one, get one 50% off all Magellan Outdoors camo apparel
Ace Hardware
Sale hours: The sale runs now through Cyber Monday. Store hours vary by location, so be sure to call ahead.
Whether you want to get discounts on grills, tool sets, small-ticket hardware items or holiday decor and lights, Ace has plenty of deals.
Top deals:
Craftsman 104-pc. Mechanics Tool Set for $49.99 ($50 off)
$100 off select Weber and Traeger grills
Buy a Milwaukee M18 Fuel Lithium Ion Hammer Drill & Impact Driver ($379) and get a Milwaukee Endurance M18 Lithium-Ion Circular Saw AND a Milwaukee M18 Lithium-Ion LED Work Light for free.
20% off all regular-priced Celebrations LED lights
Werner 20-ft. Fiberglass Extension Ladder for $119 ($90 off)
At Home
Sale hours: Doors open at 9am on Black Friday. Sale prices are good until Sunday November 24.
At Home features a variety of decorative holiday designs for around the home!
Top deals:
6-foot Pre-Lit Classic Tree with 150 clear or multicolored lights for $20 (60% off)
18-inch Decorative Pillows for $5 ($5 off)
7-foot Pre-Lit Northport Tree with 450 clear Lights for $100 ($100 off)
5 Piece LED Candle Set for $15 ($15 off)
Bealls
Sale hours: Beals is open on Thanksgiving, starting at 1 p.m. until 1 a.m. They open again on Black Friday at 6 a.m. until 10 p.m.
Bealls, Goody’s, Palais Royal, Stage, and Peebles are have the same sale pricing on all items and the same holiday hours.
Top deals:
Haier 50" LED HDTV 1080p: $199.99
Diamond Stud Earrings: $19.99
Women's Boots: $19.99
Sharper Image Wi-Fi Security Camera: $29.99
Oster Knife Block 14-Piece Set: $14.99
Travelers Club Hardside Luggage or Dejuno 5-Piece Set: $39.99
Holiday Home: 75% off
Discovery Toys for Kids: 60% off
Select Nike Fleece for Him and Her and Nike Shoes: $29.99
Belk
Sale hours: Sale starts on Thanksgiving at 4 p.m. and lasts until 1 a.m. The stores open again on Black Friday at 6 a.m. until 10 p.m.
Belk carries a range of tech and toys for all ages during this year’s holiday sale!
Top deals:
Fao Schwarz Roller Coaster Building Set: $29.99
Babyliss Pro TT Tourmaline Titanium 5000 Dryer: $49.99
32" LED TV: $79.99
Select Mattel Toys: $9.99
Best Buy
Sale Hours: Opens 5 p.m., stays open til local close on Black Friday. Best Buy’s Black Friday ad features a variety of tech, tvs, and games for all ages. Laptop and desktop deals round out a fantastic Black Friday 2018!
Top deals:
Toshiba 43-inch 4K Smart TV for $129.99 ($200 off)
Samsung 65-inch 4K Smart TV for $599.99 ($200 off)
70-inch LG 4K Smart TV for $699.99 ($300 off)
Samsung Galaxy Note9, S9 or S9+ for $300 off. This discount comes from a discount on the monthly payment when you sign up for Verizon device payments.
Samsung 11.6" Chromebook (Intel Celeron, 2GB Memory 16GB eMMC Flash Memory) for $99 ($130 off)
Microsoft Surface Pro 6 12.3" (128GB) for $599 ($360 off)
Echo Dot 2nd Gen. for $19.99 ($20 off) Microsoft Xbox One X 1TB Gold Rush Special Edition Battlefield V Bundle with controller for $429.99 ($70 off)
Nintendo Switch Super Mario Kart Deluxe Bundle for $299
Google Home Mini for $25
Costco
Sale hours: Black Friday starting at 9 a.m. all the way until until Cyber Monday If you’ve got a membership card, Costco is loaded with deals focused on the home and on entertainment.
Top deals:
$70 off the Microsoft Xbox One S OR the Microsoft Xbox One X package, including three months of Game Pass (starts early on November 18)
Vizio 55" 4k Ultra HD TV for $450 (early start online November 22)
Canon EOS SL2 DSLR for $680 (early start online November 22)
CVS
Sale hours: CVS is open on Thanksgiving and the Black Friday Doorbusters begin on November 22, and go through November 24.
CVS’s Black Friday ad featured plenty to get excited about, including loads of promotions and sales on candy, cereal, and gizmos and gadgets. Several of the items in their Black Friday ad require a card membership to receive the advertised pricing and some have the requirement that you must be a card member prior to Nov. 11.
Top deals:
M&M's 8-11.4 oz bags Buy 1 Get 1 Free
As Seen on TV items Buy 1 Get 1 Free
All CVS batteries are Buy 1 Get 1 Free
Various General Mills cereals 2 for $3
Hershey Kisses 7.8-15 oz bags 2 for $4
Dell
Sale hours: The sale is online only and starts 10 a.m. Thanksgiving Day. Black Friday deals are live 8 a.m. to 10 p.m. on Black Friday.
Dell’s online ad this year features plenty of gadgets and tech to be really excited about, in addition to smart home devices.
Top deals:
Google Home for $80 ($50 off and valid from 11/22 until 11/26)
Xbox One S 1TB Battlefield V Bundle for $230 ($70 off and valid from 11/18 until 11/25)
Vizio 50-inch 4k Smart TV with $100 Dell Gift Card for $349 ($90 off and valid starting at 3 p.m. Eastern on 11/22 only)
Dell G5 15 for $999 ($300 off and valid starting at 8 p.m. Eastern on 11/22)
Dick’s Sporting Goods
Sale hours: Dick’s opens at 6 p.m. on Thanksgiving and again at 6 a.m. on Black Friday.
Dick’s is a sporting goods retail chain that features all the latest and greats sporting gear and attire!
Top deals:
NCAA Fleece, Polos, and 1/4-Zips: $19.98
The North Face Men's or Women's Down Jacket: $99.99,
Men's or Women's Top Flite Complete Golf Sets: $129.98
14-ft. Trampoline: $159.98
Callaway Diablo Tour Golf Balls: $12.98
300 Pound Olympic Weight Set: $149.98
Fleet Farm
Store hours: Opens 6 a.m. on Black Friday
Fleet Farm’s Black Friday sale offers gifts for the entire family, from clothing, to tool sets to outdoor equipment.
Top deals:
Thermals for the Family: $4.89
Under Armour Fleece for the Family: Starting at $27.99
Select Games: BOGO Free
Lavika Venture 100 Kayak: $139.99
185-Piece Mechanical Tool Set: $79.99
Fred Meyer
Sale hours: Fred Meyer opens their doors at 5 a.m. starting on Black Friday.
This year, various home items are on sale at Fred Meyer along with great savings on a handful of electronics.
Top deals:
Samsung 55" 4K Ultra TV: $399.99
Amazon Echo Show: $89.99
Select Toys from Assorted Brands: 50% off
Carter's Playwear, Sleepwear, and Apparel: 70% off
Women's and Girl's Boots: 60% off
Select Small Appliances: $9.99
Instant Pot 6-Quart Multi-Cooker: $49.99
Black & Decker 43-Piece Project Kit: $39.99
Holiday Decorations: 50% off
Fragrance Gift Sets: BOGO 50% off
Gander Outdoors
Sale hours Gander Outdoors is closed on Thanksgiving, but they open for Black Friday at 7 a.m. Gander Outdoors has deals that are available now online through Nov 25.
Gander Outdoors features some overall great Black Friday Sales this year, with two of their best deals focusing on massive savings and gift cards!
Top deals:
Buy-two-get-one-free on screen tees
$25 Gander Outdoor gift card with a $100 regular-price outerwear purchase
30% off outerwear and cold weather accessories
Half Price Books
Sale hours: Half Price Books opens their doors for Black Friday at 9 a.m.
Half Price Books specializes in used books. The majority of their space comes from donated books, along with purchased used books. Their inventory can wildly vary, as a result, so make sure to get their early for all your shopping needs.
Top deals:
Stores will offer 20% off everything in the store on Nov. 23 only.
The first 100 to show up on Black Friday get a little something extra: a free tote bag and a $5 Half Price Books gift card. One lucky tote bag will contain a $100 gift card.
Starting Nov. 1 through Dec. 24, buy a $25 gift card and get a free $5 gift card.
Harbor Freight
Sale hours: Harbor Freight is closed on Thanksgiving but opens up for Black Friday at 7 a.m. and stays open until 9 p.m.
Harbor Freight has plenty of great sales this year for all kinds of projects around the house.
Top deals:
17-foot ladder for $98.99 ($40 off)
Rapid Pump 3-Ton Steel Heavy Duty Floor Jack for $67.99 ($20 off)
Predator 8750 Max 13HP Gas Generator for $499
Home Depot Black Friday Appliance Sale
Sale hours: Home Depot has massive savings now through Nov. 29, which encompasses Thanksgiving weekend and Cyber Week.
Home Depot is hosting their annual Appliance Sale again this year, with massive savings and discounts found on a wide variety of home appliances.
Top deals:
Save $60 when you purchase 2 appliances
Save $150 when you purchase 3 appliances
Save $250 when you purchase 4 appliances
Save $400 when you purchase 5 appliances
Save $500 when you purchase 6 appliances or more
HP Black Friday Sale
Sale hours HP’s Black Friday sale starts on Thanksgiving.
HP’s computer savings are always excellent this time of year and their upcoming Black Friday sale is no exception!
Top deals:
HP Laptop 14z: $169.99
HP Laptop 15z: $299.99
HP Laptop 15t: $499.99
HP All-in-One PC: $299.99
HP Spectre x360 Laptop 13t: $849.99
HP Pavilion Desktop: $499.99
HP Slimline Desktop: $279.99
McAfee LiveSafe: $39.99
HP WMR Headset Pro Edition: $296.65
JCPenney
Sale hours: JCPenny is open on Thanksgiving Day starting at at 2 p.m.
JCPenny always features great savings on a wide variety of clothing assortments and we’re certain that this year is another stellar sale for both entertainment and clothing!
Top deals:
55-inch LG UHD 4K LED TV: $399.99
65-inch LG UHD 4K LED TV: $599.99
Cookware Sets: Starting at $39.99
Bissell Cleanview Upright Vacuum: $69.99
Kmart
Sale hours: Kmart’s Black Friday sale begins at 6 a.m. and runs until midnight on Thanksgiving. For Black Friday, Kmart is open at 6 a.m. on Black Friday.
Kmart is always home to savings and this year their Black Friday sales are stellar for shoppers looking to score big on low prices.
Top deals:
Shoes for the Family: BOGO for $1
6' Peninsula Pine Christmas Tree: $15
Mickey Pit Crew Workbench: $49.99
Men's and Women's Joe Boxer Plush PJ Pants: $7
Proctor Silex Hand Mixer, Toaster, Can Opener or Iron: $4.99 each
Barbie Beach Basic Fashion or Chelsea Dolls: $4.99 each
Imaginext DC Super Friends Gotham City Jail Playset: $29.99
Shimmer and Shine Teenie Genies Magic Carpet Adventure: $17.99
Kohl's
Sale hours: Kohl’s kicks things off starting on Thanksgiving Day at 5 p.m.
While Kohl’s is best known for their clothing and accessories, the store often packs plenty of options in toys, electronics, footwear, and home furnishings.
Top deals:
Samsung 58-inch 4K TV for $549.99, plus $165 in Kohl's Cash
LG 49-inch 4K TV for $329.99, plus $90 in Kohl's Cash
Echo Dot for $24 and regular Echo for $69, plus $15 in Kohl's Cash
Google Home Mini for $25 and regular Google Home for $79, plus $15 in Kohl's Cash
La-Z-Boy
Sale hours: Not available yet
La-Z-Boy always brings about great promotions and sales with their Black Friday ad and this year is no exception. If you’re in the market for new furnishings, make sure to check out these great prices!
Top deals:
Collage recliner (available in three colors) for $499 (roughly $50 off the usual price)
Casey recliner for $299 (more than $300 off the usual price)
Lenovo
Sale hours: This online only sale starts on Nov. 19 and goes until 27.
Thanksgiving: Starts 10 a.m. EST
Black Friday: 8 a.m. to 8 p.m. EST
Cyber Monday: 8 a.m. to 8 p.m. EST
Lenovo is hosting a variety of sales and discounts this year, so if you’re in the market for a new laptop or tablet, or combination of the two, make sure to check out their sales below.
Top deals:
IdeaPad 130S for $99 ($200 off). Available midnight on Nov. 22 and 23 while supplies last.
ThinkPad X1 Carbon 5th Gen for $899.99 ($1,070 off). Available 9 a.m. on Nov. 23.
Flex 6 2-in-1 (14.1-inch screen) with Intel Core i5 processor and 8GB memory for $649.99 ($200 off). * Available 6 p.m. on Black Friday.
Legion gaming laptop with Intel Core i7 processor for $899.99 ($400 off). Available Nov. 26 at 2 p.m.
Y25F Gaming monitor for $199.99 ($100 off). Available during the whole sale.
Macy’s
Sale hours: Macy’s opens at 5 p.m. on Thanksgiving and stays open until 2 a.m. Then, it reopens 6 a.m. on Black Friday, with doorbusters running until 1 p.m.
From deals on home goods, to tech, the Macy’s Black Friday sale is one of the biggest ones for Black Friday shoppers.
Top deals:
Apple Watch Series 3 for $199 to $329 ($80 off)
60% off Protocol Drones
Shark Ion Robot vacuum for $229.99 ($250 off)
$50 to $150 off select Dyson vacuums
6-Quart Instant Pot DUO 7-in-1 Pressure Cooker for $69.99 ($55 off)
Meijer
Sale hours: The Meijer Black Friday sale kicks off 6 a.m. on Thanksgiving. Check your local store for closing times.
This regional chain (located primarily in the midwest) has a strong Black Friday sale.
Top deals:
Element 65" Smart Amazon 4K Fire TV Edition UHD TV: $399.99
Fitbit Charge 3: $119.99 (Plus $30 off your next purchase)
Google Home Hub: $99
Nintendo Switch Mario Kart Bundle: $299.99
Beats EP Headphones: $99.95
Newegg
Store hours: Online only. Nov. 19 (at 9 a.m. PST) through Nov. 24.
Newegg's Black Friday sale features great prices on laptops, desktops, gaming PCs and a huge variety of components and internal/external storage options.
Top deals:
ABS Focus GTX gaming desktop (8BF, Core i7) for $1,249.99 ($450 off)
Acer Aspire 5 15.6-inch gaming laptop laptop for $499.99 ($200 off)
Nest Learning Thermostat 3rd Gen for $179 ($70 off)
Samsung 65-inch 4K UHD HDR Smart TV for $647.99 ($152 off)
LG C8 65-inch OLED 4K HDR Dolby Atmost Smart TV with AI ThinQ for $2,696.99 ($1,103 off)
New York & Company
Store hours: Hours vary, depending on the mall the store is located in. However, we confirmed that some stores will open 6 p.m. to 1 a.m. on Thanksgiving night and re-open 6 a.m. on Black Friday.
The sale gets started early, with 50% off everything (no exclusions) Nov. 15 to Nov. 20 in stores and online (and at outlet stores).
*Top deals:
City Dolman Sweater: $10
Batwing Open-Back Sweater: $19.99
Lace-Up Sweater: $15
Velour Set (Each Piece): $15
Cowlneck Sweater Dress: $20
Puffer Vest: $15
Jeweled-Button Chelsea Cardigan: $10
Faux Leather Moto Jacket: $20
Office Depot/Office Max
Store hours: Opens 8 a.m. Black Friday. Starts 12:01 a.m. online on Thanksgiving
Whether you need a new desk chair, a budget notebook laptop, or a top-of-the-line business computer, the office supply chain has you covered on Black Friday.
Top deals:
In store only: Get a free Google Home Mini with a purchase of $150 or more 8 a.m. to noon on Black Friday.
HP 14-inch laptop with Intel Inside for $199 ($100 off)
HP 15.6-inch Touchscreen Laptop with Intel Core i7 processor for $449 ($350 off)
Lenovo Flex 15.6-inch 2-in-1 laptop with Intel Core i5 Processor for $499.99 ($300 off)
Payless shoes
Store hours: Varies by store. Select locations open on Thanksgiving. Call nearest store for hours.
Payless is keeping things simple by offering 50% off practically the entire store.
Top deals:
Jojo Siwa Sneakers: $9.99 and $12.49
Cozy Faux Fur Accent Boots for Women: $19.99
Women’s Cozy Mocs: Starting at $14.99
Men’s Dress Shoes: Starting at $19.99
Women’s Champion Active Footwear: Starting at $14.99
Accessories for the Family: Starting at $7.49
Petco
Whether you need to stock up on dog food, or spoil your furry friends with holiday gifts, Petco’s Black Friday sale has deep discounts.
Store hours: Starts Black Friday 8 a.m. Top deals:
50% off You & Me dog beds, dog throws and cat poufs
Buy-one-get-one-free on dog chews and treats
50% off dog treat bar
Buy-one-get-one-50%-off on Instinct Frozen Raw Dog Food
50% off cat food from brands like Instinct, Nutro and Wholehearted
PetSmart
Store hours: Starts Black Friday 8 a.m.
Want a cute holiday outfit for your pet, or save money on giant bags of dog or cat food? Shop PetSmart’s Black Friday sale.
Top deals:
Marineland Heartland Aquarium and Stand Combo, 60 Gallon: $150
Entire Stock of Purina, Tidy Cats Cat Litter, 35 lb. Pails: $9.99
Entire Stock of Greenies Dog Treats: 50% Off
Top Paw 36" Wire Crate: $39.99
Feline Greenies Cat Treats: BOGO Free
Rite Aid
Store hours: Black Friday 7 a.m.
It’s not the most exciting Black Friday sale out there, but Rite Aid is offering some nice deals on gift wrapping and other holiday essentials.
Top deals:
Holiday Popcorn Tins: Two for $7
Holiday Gift Wrap: Buy One, Get Two Free
As Seen on TV Products: Buy One, Get One Free
Sears
Store hours: Opens 6 p.m. Thanksgiving. Opens 5 a.m. Black Friday
Shop the Sears Black Friday sale to upgrade your home appliances on the cheap and snag some kitchen gadgets and new clothing as well.
Top deals:
55% off Kenmore French Door Refrigerator – $889.99; reg. price $1,999.99
41% off Craftsman 26" 9-Drawer Open Till Tool Chest and Rolling Cabinet Combination – $429.98; reg. price $724.98
Up to 40% off appliances through Nov. 25.
50% off select holiday lights and decor
Kenmore Elite Ovation Stand Mixer for $249.99 ($150 off)
Shopko
Store hours: Thanksgiving Day at 2:00 p.m. until Black Friday at 2:00 p.m.
Shopko’s Black Friday sale is full of giftable items, from clothing, to cameras, to tech stocking stuffers.
Top deals:
Polaroid 55" 4K UHD TV with Built-In Chromecast: $299.99 (After $50 Rebate)
Select Nike Styles for the Family: 25% off
Northcrest Down Alternative Comforter: $17.99
Fitbit Versa Fitness Tracker: $149.99
Staples
Store hours: Thanksgiving Day online. Opens 7 a.m. Black Friday (check local closing hours)
Whatever you need for your office or home office, Staples has deals. It also has plenty of low prices on smart home tech and kitchen gadgets.
Top deals:
HP Pavilion 15.6-inch laptop (Intel Core i7 processor, 24GB RAM, 1TB hard drive) for $499
HP Pavilion Desktop PC (Intel Core i5 Processor, Windows 10, 12GB RAM, 1TB hard drive) for $369
HP 11.6-inch Chromebook (4GB) for $149.99 ($50 off)
HP Pavillion 2-in-1 laptop with Intel Core i5 processor (8GB Ram, 1TB hard drive) for $589.99 ($170 off)
Dell Laptop with Intel Core i5 processor (8GB RAM, 256GB storage) for $499 ($200 off)
Amazon Fire TV Stick with Alexa for $24.99 ($15 off)
Keurig K1500 Brewer for $129.99 ($50 off), plus 50% off select K-Cups.
Stein Mart
Store hours: 10 a.m. on Monday Nov. 19 to Sunday Nov. 25 Top deals:
Christmas decor and clothing are some of the categories with the biggest discounts this year at Stein Mart’s Black Friday sale.
RCA LED TV for Home and Travel with Surge Protection: $79.98
Polaroid HD Tablet: $44.98
Nike Sweatshirts, Hoodies, 1/4 Zip Pullovers, and Pants: $24.98
Bare Traps Boots: $39.98
Christmas Decor: 30% off
Swanson’s
Store hours: Online Nov. 22 to 25. Swanson’s has very few retail locations. Call for hours.
You may not think of Black Friday as a time to improve your health. But the Swanson’s ad advertises great deals on vitamins and supplements.
Top deals:
Romega Cognition Complex $15 (30% off starts Thursday)
Krill Oil and Curcumin for $17 ($20 off starts Saturday)
Free Neuroshake with any Prevagen Purchase (starts Sunday)
Target
Store hours: Thanksgiving Day 5 p.m. to 1 a.m. Black Friday 7 a.m.
Target’s Black Friday ad is highly anticipated each year, and for good reason. This year, we are seeing excellent deals on gaming systems, TVs and smart home tech.
Top deals:
Element 55" Smart 4K UHD TV for $199.99
Samsung 65" 4K HDR UHD Smart TV for $799.99
Nintendo Switch Mario Kart 8 Deluxe bundle for $299 (includes Switch console with Mario Kart 8 game built in. Plus dock, left and right Joy-Con controllers and more)
Sony PlayStation 4 1TB Spider-Man bundle for $199.99
True Value
Store hours: Closed Thanksgiving. Hours vary by franchise on Black Friday.
Fill your garage or shed with some of the best tool and equipment prices you’ll find all year. Plus, deals abound on holiday decor.
Top deals:
All Holiday Inflatables - 20% Off
All Pre-Lit Christmas Trees - 20% Off
DeWalt Lithium-Ion 20V Drill-Driver - $99.99
Walmart
Store hours: 6 p.m. Thanksgiving to closing time on Friday
One of the most important Black Friday sales of the year is always Walmart. This year, we are seeing competitive gaming, smart home and phone deals. See our full roundup and analysis on Walmart’s Black Friday deals.
Top deals:
65" Class 4K Roku Smart TV ($398)
Xbox One X 1 TB for $399
Hatchimals HatchiBabies Foxfin ($34.88)
Instant Pot 6-in-1 8‑Qt. Pressure Cooker ($59)
Apple iPad (6th generation) ($249 -- that's $80 off)
$400 in Walmart gift cards with iPhone 8, 8+ or X
