2017 Genesis G80 3.8 AWD

In the beginning, Karl Benz created the Patent-Motorwagen, and the car was born—at least that’s the first verse in the Good Book according to Mercedes-Benz. Two years ago, Hyundai announced its own creation story, assigning the Genesis name to a new line of luxury cars that would be sold by Hyundai dealers. Rid of both the Hyundai nameplate and that brand’s everyday-affordablity emphasis, Genesis aims to be a fresh alternative to the 100-year-old premium labels.

Born in 2009 as the Hyundai Genesis and refurbished for the 2015 model year, the G80 sedan reviewed here is the first shot in the Genesis brand’s salvo. Add to that a larger and all-new G90 flagship sedan and at least four more models to arrive by 2020. The Genesis mission is invading the money zone where Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Lexus, Lincoln, Mercedes-Benz, and Volvo earn lucrative returns on their parent companies’ investments.

Premium and Ultimate

The Genesis G80 3.8-liter sedan starts at $42,350, rising to $53,800 when equipped with three of the four available upgrades, as was our test vehicle. An all-wheel-drive system called HTRAC cost $2500. A Premium package containing a two-panel sunroof, upgraded audio, front-seat ventilation, an LCD instrument cluster, parking sensors, a rearview camera, fog lamps, and rear-window shades hiked the price by $4750. Finally, the Ultimate package bringing leather seats, extra driver’s-seat adjustments, wood and metal trim, a color head-up display, a 9.2-inch infotainment touchscreen, yet another sound-system upgrade, a power-operated trunk lid, and dual-mode front-vent controls added another $4200 to our total.

While many luxury-brand incumbents built their reputations on strong performance credentials, the G80 takes a more cordial path. Every G80 rolls on all-season tires. While there is a potent 5.0-liter V-8 alternative to the 311-hp 3.8-liter V-6, this Genesis doesn’t have an aggressive bone in its attractively sculpted body. Ride motions are smooth and settled, as if every pavement fissure is filled with whipped cream. Respecting the hushed conversations anticipated in this luxury setting, cabin noise is a low 72 decibels during full-bore acceleration and 66 decibels during 70-mph cruising. Control efforts are low to guarantee that commuting is never a chore.

Back of the Grid

At the test track, the G80 landed toward the back of the performance grid. While most base-engine, all-wheel-drive premium sedans hustle from rest to 60 mph in the low-five-second range, the G80 needed 6.6 seconds to reach that velocity. Similarly, quarter-mile runs in the low-to-mid 14s with a trap speed around 100 mph are typical of this class, versus the 15.0 seconds at 96 mph achieved by the G80. That said, this Genesis did add a notch to its holster by matching the Mercedes-Benz E300 4MATIC’s 15.0-second quarter-mile time and by topping the four-cylinder Benz’s 92-mph trap speed by a significant 4 mph.

Don’t blame the G80’s 3.8-liter V-6 for the leisurely acceleration. This engine’s short stroke, variable intake- and exhaust-valve timing, and high compression ratio (11.5:1) help squeeze adequate power from not so much displacement. The engine revs willingly to 6500 rpm, delivering 311 horsepower at 6000 rpm. A variable intake manifold enhances flexibility while lifting the torque curve to a peak of 293 lb-ft at 5000 rpm. (That’s roughly comparable to the BMW 535i’s 3.0-liter turbocharged six-cylinder, with 300 horses at 6000 rpm and 300 lb-ft of torque at 1300 rpm.) And while most sedans in this class demand a steady diet of premium gas, the G80’s engine is happy with regular. That’s significant because we measured only 17 mpg overall in our testing, 8 mpg less than we logged in the E300.

This leaves the weight side of the G80’s power-to-weight equation as the performance-robbing suspect. The 4503-pound curb weight we measured is hundreds of pounds heavier than alternatives such as the Cadillac CTS 2.0T and the Jaguar XF 3.0 (both equipped with all-wheel drive). While aluminum body parts now are common, this Genesis has an all-steel body. The extra mass combined with 18-inch Michelin Primacy tires suitable for year-round use stretches the 70-to-zero-mph stopping distance to 188 feet (versus a low of 155 feet in this class) and limits cornering grip to 0.82 g, compared with its key competitors’ 0.84 to 0.90 g. G80 shoppers who reside in the southern half of the U.S. should definitely skip the all-wheel drive, a move that shaves a claimed 163 pounds and lowers the price by $2500. The HTRAC system also penalizes EPA combined mileage by 3 mpg. However, in our highway-fuel-economy test, where mass doesn’t have the same negative effects on gas mileage, the G80 achieved 28 mpg, 3 mpg better than its 25-mpg EPA highway rating.

Fine Design

So the G80 is clearly not a sports sedan, but it does excel in other areas. While the exterior design borders on generic, the combination of a long hood and a set-back cabin yields a striking profile. Call it a coincidence, but the Audi-like grille frame and the Bentley-esque winged badge are interesting touches considering that chief designer Luc Donckerwolke worked for both of those marques before joining Genesis last November.

It gets better inside. The panoramic sunroof included in the Premium package covers most of the ceiling, brightening the interior when desired and stacking one panel atop the other when fresh air is called for. A tall wind blocker is as effective as it is unattractive, but at least you see little of that device inside the cabin. Panel fit and finish are appropriate for this $50K class, and the trim materials included with the Ultimate package are top-shelf. The open-grain wood with matte-finished metal accents would be right at home in Beverly Hills. The 12-way adjustable front buckets skinned with perforated and French-stitched leather are not only supremely comfortable, their side bolsters are firm enough to support significantly more lateral g’s than the G80 currently is capable of generating.

One unexpected pleasure is the use of genuine physical knobs for cabin temperature, audio volume and tuning, and the infotainment system’s rotary controller. Elegantly sized and ribbed for easy grip, these knobs provide a nice break from today’s button farms and touchscreens. (But not a total escape—there’s a 9.2-inch touchscreen included in the G80’s Premium package, and there are buttons galore in this lavishly equipped interior.)

To match major competitors with modern safety features, the G80 comes standard with automatic high-beam headlamps, automated emergency braking, adaptive cruise control (capable of stopping the car in traffic), blind-spot detection with rear cross-traffic alert, lane-departure warning, and lane-keeping assist. Paying special attention to that last feature, we found it does an excellent job of identifying lane markers and relieving your hands of steering duty for 10 to 12 seconds before a warning advisory is issued.

Huge rear doors usher two or three passengers aboard in back. Outboard positions verge on limo seats at the expense of the (hopefully occasional and/or small) middle occupant who must ride on a high, hard cushion. Lowering the center armrest provides access to a rectangular pass-through to the 15-cubic-foot trunk. While folding backrests would enhance the G80’s versatility, Genesis skipped that feature.

Considering that this G80 is an upcycled Hyundai, it’s a modest step toward what this brand aspires to achieve. This first-edition Genesis scores well in comfort and convenience, but drivers accustomed to sparkling performance will be disappointed. Responding swiftly to market needs is what made the Hyundai Motor Group a force to be reckoned with, and Genesis already is considering how to integrate a performance-oriented sub-brand into its products. That means there’s probably a comprehensively upgraded G80 waiting in the wings—and no chance of Exodus following Genesis in this playbook.

Specifications >

VEHICLE TYPE: front-engine, 4-wheel-drive, 5-passenger, 4-door sedan

PRICE AS TESTED: $53,800 (base price: $44,850)

ENGINE TYPE: DOHC 24-valve V-6, aluminum block and heads, direct fuel injection

Displacement: 231 cu in, 3778 cc
Power: 311 hp @ 6000 rpm
Torque: 293 lb-ft @ 5000 rpm

TRANSMISSION: 8-speed automatic with manual shifting mode

DIMENSIONS:
Wheelbase: 118.5 in
Length: 196.5 in
Width: 74.4 in Height: 58.3 in
Passenger volume: 105 cu ft
Cargo volume: 15 cu ft
Curb weight: 4503 lb

C/D TEST RESULTS:
Zero to 60 mph: 6.6 sec
Zero to 100 mph: 16.2 sec
Zero to 130 mph: 30.1 sec
Rolling start, 5–60 mph: 7.2 sec
Top gear, 30–50 mph: 3.4 sec
Top gear, 50–70 mph: 4.6 sec
Standing ¼-mile: 15.0 sec @ 96 mph
Top speed (governor limited): 134 mph
Braking, 70–0 mph: 188 ft
Roadholding, 300-ft-dia skidpad: 0.82 g

FUEL ECONOMY:
EPA city/highway driving: 16/25 mpg
C/D observed: 17 mpg
C/D observed highway driving: 28 mpg
C/D observed highway range: 560 mi