On a warm Tuesday evening, nearly 200 strangers gathered in a New York City beer hall to attend a wedding for two people they’d never met before.
With champagne in hand, dozens of excited engaged couples and glowing brides-to-be with family and friends watched with hopeful eyes as David and Meg said, “I do … again.”
The Big Fake Wedding is an alternative bridal event that allows couples to experience vendors in action, all in one place, by means of a ceremony and reception. The goal is to support small businesses while inspiring future brides and grooms at the same time.
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Unlike a bridal expo, it’s an intimate experience — one that’s less sales-driven and more about just boosting the whole idea of matrimony.
“Take a minute to put aside thinking about your wedding day and think about your marriage,” said BFW production manager Jamie Bohlin before the ceremony began.
Each event features an already wed couple who use the opportunity to renew their vows. David and Meg Robbins have been married for 14 years. They have three children who joined the bridal party and brought strangers together on the dance floor with their wild moves.
For $25 a ticket, guests enjoy hors d'oeuvres, champagne, and cake. After the ceremony, they can peruse the “Tunnel of Love,” where vendors tastefully display their offerings to inspire brides of any budget — even DIYers.
The experience is like walking through a real-life Pinterest, except in a lot of ways better, because the vendors are encouraged to push the creative boundaries to include things that are up and coming in the wedding-planning world, not just what’s already trending.
While for me it was quite strange to experience without a wedding date planned in the near future (you eventually get used to vendors congratulating you), the Big Fake Wedding was a fun and inspiring take on planning one of the most important days of your life.
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