Keke Palmer Flips the Script in 'Reverse Psychology' Video: Premiere

Billboard

"To change the thoughts of men, it takes a real woman to reverse his psychology" reads the opening message in Keke Palmer's new video for "Reverse Psychology." In the semi-black and white visual, the singer/actress/dancer flips the script on her man by feeding him the lies he told her.

"What if I told you I was out loving another man?/ What if I told you it didn't mean a thing," she sings on the guitar-laced beat. "What if I told you that I loved you so but these hoes, I can't let go?/ Could you handle all the things that you told me?/ How about some reverse psychology?" 

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Palmer tells Billboard about the underlying meaning of the song, "I think for me, especially with the continuation of my shadow kids, it's all about awareness." She adds, "I think, while staying true to myself and whatever my current disposition is, it's important for me to display consciousness or the process of being aware of your thoughts as a young person. Whether it be abstract or actual or both." Her "shadow kids" were first introduced in her "Enemiez" video, which she says represents her conscience. 

Watch Keke Palmer's latest offering below.