Week Ending Sept. 16, 2012. Songs: Novelty Hit Of The Year
"Gangnam Style," the loopy novelty hit by Korean pop star Psy, vaults from #64 to #11 in its second week on the Hot 100. The song, which The Village Voice called "an inspired piece of silliness," is shaping up to be this year's "Macarena" or "Rock Me Amadeus." That's no small feat: Los Del Rio's "Macarena" logged 14 weeks at #1 in the summer and fall of 1996. Falco's "Rock Me Amadeus" spent three weeks on top in the spring of 1986. As you can see, the desire for escapist fare with a sense of the absurd is nothing new. All three of these songs were recorded in foreign languages (Korean, Spanish and German, respectively), which also shows that a playful spirit transcends language differences.
"Gangnam Style" ranks even higher on the Hot Digital Songs chart, which measures only sales. It leaps from #25 to #4 on that chart, based on sales of 188K copies. "Gangnam Style" is a global pop phenomenon. It has already reached the top 10 in Australia, Belgium, Denmark, Finland, the Netherlands, New Zealand and South Korea.
Psy (real name: Park Jae-sang) is a 34-year old performer who was born in South Korea. In the tracking period, the busy Psy appeared on The Ellen DeGeneres Show, Today and Saturday Night Live.
Just eight weeks after Maroon 5's "Payphone" logged its sixth and final week at #2, the group's new single "One More Night" reaches #1. Adam Levine should compare notes with fellow reality show star Mariah Carey, who experienced a similar fate in 2005. She spent six frustrating weeks at #2 with "Shake It Off," but then (heeding the advice of that song title), she bounced right back with "Don't Forget About Us," which hit #1.
"One More Night" is Maroon 5's third #1 hit, following "Makes Me Wonder" (three weeks on top in 2007) and "Moves Like Jagger" (featuring Christina Aguilera, four weeks on top in 2011). Phil Collins hit #1 in 1985 with an entirely different song titled "One More Night." It was his second of seven #1 solo hits. Like Adam Levine, Collins juggled solo and group projects. Collins was the drummer and lead singer for Genesis.
Taylor Swift's "We Are Never Ever Getting Back Together" dips to #2 after spending a total of three weeks on top. It's #1 on Hot Digital Songs for the fifth straight week. It's the first song to spend its first five weeks as the nation's top-seller since "Love The Way You Lie" by Eminem featuring Rihanna led the digital sales chart for its first six weeks in 2010. "Love The Way You Lie" would have been #1 for its first eight weeks, but its run was interrupted for one week by (wait for it) Taylor Swift's "Mine."
"We Are Never Ever…" has not yet been made available to on-demand streaming services, which hurt its chances of holding on to the top spot on the Hot 100 (which combines radio airplay, digital sales and streaming points.) By contrast, "One More Night" posted a 16% gain in on-demand streams, according to Nielsen BDS.