Week Ending April 22, 2012: A Record For Maroon 5
Billboard's Gary Trust may have put it best: "How ironic that a song about something as old-fashioned as a pay phone sets a digital download record." "Payphone" by Maroon 5 featuring Wiz Khalifa sold 493K copies this week, which is more than any other song by a group or duo has sold in any one week in digital history. The old mark was set by the Black Eyed Peas' "Boom Boom Pow," which sold 465K copies in its first week in April 2009.
Only two other songs in digital history have sold as many copies in their debut weeks. Flo Rida's "Right Round" sold 636K copies in its first week in February 2009. Justin Bieber's "Boyfriend" sold 521K in its first week just three weeks ago.
"Payphone" is Maroon 5's second song to enter Hot Digital Songs at #1. It follows 2007's "Makes Me Wonder." Here's a sign of the growth of the digital market in the last five years. "Payphone" sold a little more than twice as many copies last week as "Makes Me Wonder" did (244K) the week it entered the digital sales chart at #1 (April 29, 2007).
"Payphone" enters the Hot 100 (which also weighs radio airplay and on-demand streaming data) at #3, which marks a new high for Maroon 5. "Moves Like Jagger" (featuring Christina Aguilera) bowed at #8 last year. "Payphone" is the fifth top 10 hit for both Maroon 5 and Wiz Khalifa. It's from Maroon 5's cheekily titled fourth studio album, Overexposed, which is due June 26.
The group and Khalifa performed "Payphone" on The Voice on April 16. That NBC show, of course, has taken Adam Levine from pop star to household name.
Incidentally, the phrase "pay phone" first came in popular usage around 1935.
"Somebody That I Used To Know" by Gotye featuring Kimbra tops the Hot 100 for the second straight week. The song sold 463K copies this week, down from 542K copies last week. It's one of only four songs in digital history to sell 400K copies twice. The other three were Flo Rida's "Right Round," Bruno Mars' "Grenade" and Lady Gaga's "Born This Way." If "Somebody…" tops 400K again next week (and it has a pretty good chance), it will become the first song in digital history to top this lofty level three times. Stay tuned.
The Wanted's "Glad You Came," which drops from #3 to #5, tops the 2 million mark in digital sales this week. It's the first song by a boy band to reach that mark in digital era. The old record was held by Jonas Brothers' "Burnin' Up," which has sold 1,779,000 copies. One Direction's current smash "What Makes You Beautiful" is moving up fast. It has sold 1,593,000 copies.
Justin Bieber's "Boyfriend" rebounds from #5 to #4 in its fourth week. It has been in the top five the entire time. It's not holding up as well in the U.K., where it drops from #2 to #10 in its second week.