Grammys 2013 Predictions: Best New Artist
Frank Ocean and Gotye are all but certain to receive Grammy nominations for Best New Artist. One Direction and fun. are also likely to make the cut. After that, expect a brawl for the fifth slot involving Carly Rae Jepsen, The Lumineers and Emeli Sande, among others.
The Grammy nominations will be announced on a live TV special on Dec. 5. LL Cool J and Taylor Swift are set to co-host the one-hour show. The awards will be presented on Feb. 10.
Ocean, 25, drew praise and support for revealing that his first love was a man. Such disclosures are still rare in the worlds of hip-hop and urban contemporary. Ocean’s Channel Orange, which debuted and peaked at #2 on The Billboard 200 in July, is expected to receive a nomination for Album of the Year. It’s also a lock to win for Best Urban Contemporary Album. Ocean would be only the second African American male solo artist to win Best New Artist, following John Legend.
Gotye’s “Somebody That I Used To Know” (featuring Kimbra) is year’s best-selling song and also the front-runner to win Record of the Year. Gotye, 32, wrote and produced the smash, which topped the Hot 100 for eight weeks. Gotye was born in Belgium and raised in Australia. His Making Mirrors is the front-runner to win for Best Alternative Music Album. If he were to win Best New Artist, this would mark the second year in a row that an alternative artist took the award. Bon Iver won last year.
One Direction is the hottest boy band since the heyday of *NSYNC and Backstreet Boys more than a decade ago. The British/Irish quintet’s album Up All Night debuted at #1 in March. Its follow-up album, Take Me Home, is expected to also debut at #1. Two earlier boy bands, Backstreet Boys and Jonas Brothers, were nominated for Best New Artist. (Neither won.)
fun. has had back-to-back smash hits with “We Are Young” (featuring Janelle Monae) and “Some Nights.” The New York trio also has a hit album with Some Nights, which is vying for a nomination for Best Pop Vocal Album.
Carly Rae Jepsen is this year’s big question mark. Her mega-hit “Call Me Maybe” is the year’s second biggest hit and is also a likely Record of the Year finalist. The fizzy smash proves that the 26-year old Canadian can make a classic teen pop record, but the panel of Grammy insiders that determines the nominations in the top four categories may not be convinced that she has what it takes to go the distance.