Beyoncé is “Standing on the Sun” in New H&M Bikinis
By Soren Baker
Beyoncé knows business. The R&B superstar again combines her music and her reach as an A-list pitchwoman in the new video for her song "Standing on the Sun." The clip doubles as H&M's ad for its summer collection 2013, which includes bikinis Beyonce wears in the video.
In the 90-second "Standing on the Sun" video, Beyoncé rocks both blonde and black hairstyles, dances in the sand in a two-piece black bikini, hits the beach in a blue tied-died ensemblem and sports a black one-piece suit as fire surrounds her during a night scene.
The visually vibrant video--Beyoncé and otherwise--was shot in the Bahamas.
Beyonce also hawks Pepsi and featured her "Grown Woman" single in an ad for the beverage company earlier this month.
The singer is also working on her fifth studio album and is on the Mrs. Carter World Tour.
Mrs. Jay-Z has banned photographers from taking photos on the international tour, which launched April 15 in Serbia and arrives in the United States June 28, when Beyonce is scheduled to perform at the Staples Center in Los Angeles.