6 Things You Should Know About Soko
There's a new artist in the top 10 this week that you've probably heard, but might not have seen. Her name is Soko and her song "We Might Be Dead By Tomorrow" enters the Hot 100 at No. 9 this week, based largely on the fact that it serves as the soundtrack for the viral video "First Kiss." The black-and-white clip, which shows 10 pairs of strangers kissing, has more than 64 million views since it was posted on March 10.
For the record, the song also has an official video that also features plenty of kissing and more (including some nudity), but, by comparison, it only has 1.3 million views since it was posted in May 2012.
As Paul Grein points out in Chart Watch, the song hasn't received much radio play and only sold 10,000 digital copies, coming in at No. 157 on the Hot Digital Songs chart. But for the last year, Billboard has been including streaming play in the Hot 100. That's how Soko managed to crack the top 10...but she may not be a fluke. Turns out she's already had success elsewhere.