Jay Z and Rihanna's "Run This Town" was supposed to be the theme for CBS's new Thursday Night Football broadcast but was pulled at the last minute last week as the network retooled the broadcast in light of the the Ray Rice domestic abuse scandal.
On Tuesday, after Rihanna took her complaints about CBS's move to Twitter, the network announced its decision to replace "Run This Town" altogether.
"Beginning this Thursday, we will be moving in a different direction with some elements of our Thursday Night Football open," CBS Sports said in a statement to Yahoo Music. "We will be using our newly created Thursday Night Football theme music to open our game broadcast."
Below, CBS Sports Chairman Sean McManus releases statement regarding Thursday Night Football opening:
CBS Sports had originally intended to make the TNF opening more party-like. In addition to Jay Z and Rihanna's "Run This Town" set to narration from Don Cheadle, there was also supposed to be a comedic skit before the Baltimore Ravens-Pittsburgh Steelers game. But Rice's contract with the Ravens was terminated after a video surfaced of the running back assaulting his then-fiancée and the NFL came under intense blowback for its handling of the matter.
CBS, however, said it would reinstate the "Run This Town"/Cheadle intro going forward.
In her Twitter post, Rihanna took issue. "CBS you pulled my song last week, now you wanna slide it back this Thursday? NO, F--- you! Y'all are sad for penalizing me for this." Then she added...
The audacity...— Rihanna (@rihanna) September 16, 2014
Prompted by her misgivings, Jay Z and Rihanna's record company, Roc Nation, said it ultimately made the call to withdraw "Run This Town" from this week's broadcast.
"Due to the misue and misrepresentation of Rihanna's name and participation in connection to CBS' TNF, CBS was not allowed to license and utilize the song 'Run This Town.' Roc Nation made the decision to not grant the song's usage," the entertainment company said in a statement.
CBS Sports declined to comment on Rihanna's statement. Sources close to the situation also say the network's decision was specifically due to the breaking Rice news and had nothing to do with Rihanna's own history of abuse. In 2009, Rihanna's former boyfriend, singer Chris Brown, pleaded guilty to felony assault for attacking her and was sentenced to five years' probation and six months community service.
In related news, Brown recently offered advice to Rice during an interview with MTV News. "To Ray, or anybody else — because I’m not better than the next man — I can just say I’ve been down that road," he said. "I deal with situations and I’ve made my mistakes too, but it’s all about how you push forward and how you control yourself."
Watch the music video for Jay Z's "Run This Town" featuring Rihanna and Kanye West: